Identify which products and services to scale — and which to rethink.
Growable · Standout · Recurring | Sophiall
1. Enter your top products or services below.
2. Estimate the gross margin % for each (revenue minus delivery costs, divided by revenue).
3. Score each 1–10 for Growable (can you scale it without you?), Standout (do customers value it highly?), and Recurring (do they keep coming back?).
4. Click "Show My Results" to see your rankings and scatter plot.
1 = only you can do it. 10 = anyone can learn it in a week.
1 = easily replaced. 10 = unique, high-demand, premium.
1 = strictly one-time. 10 = ongoing or subscription-based.
| Product / Service | Margin % | Growable | Standout | Recurring | GSR Total |
|---|
| Rank | Product / Service | Margin | G | S | R | GSR Score | Quadrant |
|---|
Products in the top-right quadrant are your flywheel starters.
Double down. Growable, standout, and recurring — the core of your growth roadmap.
Improve one weak area — systematise more, increase differentiation, or add a recurring model.
Hard to scale, owner-dependent — automate, delegate, or consider phasing out.
Choosing Your Flywheel Starter: Look at your top 3 GSR scorers. If your highest also has a high margin — that's your flywheel starter. If it has a low margin, look at the next one down. You want the product that scales easily AND keeps the money.
Your flywheel starter. Growable, standout, recurring, and profitable. Double down here.
Good money per sale but depends on you. Systematise it or keep it boutique.
Easy to grow but you won't keep much. Fix the margin before you scale — or you'll scale the problem.
Hard to scale and doesn't pay well. Phase out, delegate, or redesign.