We woke up early our first day in London. “Let’s go show the kids the Christmas Decorations in Harrod’s windows.” I proposed. They would love
This week you would have noticed a pattern. Many businesses don’t fail just because of competition, the economy or the markets. They failed long before
“Winterwonderland!? Get ready to get ripped off” Admission – Cha Ching Unlimited Ride Pass for kids – Cha Ching Meals – Cha Ching Rides for
One by one the University of Chicago MBAs lined up to meet the older man who accompanied the young female Goldman FX trader who was
“Growing sales killed my business.” It was sad.. resigned.. And his voice has been in my head since the event.. John had followed the
Friday night was one of those perfect Dubai evenings. Good wine at happy hour. Then a short walk to a neighbouring restaurant where alcohol wasn’t
This week had one theme: Owners sabotaging themselves — not from stupidity, but from the illusions that sound smart. Let’s review the carnage… MONDAY —
Yesterday I shared the story of Jason Weaver — the young Simba voice actor who chose $100,000 plus lifetime royalties over a $2 million upfront
“Poor man wanna be rich… rich man wanna be king…and a king ain’t satisfied until rules everything”-Bruce Springsteen “Badlands” Bruce wasn’t talking about business owners.
Last month, A Business owner “Sam” pulled me aside to tell me about his ex-employee – a brilliant operations manager — Sarah — who walked
“But always will our whole nation remember the character of the onslaught against us. No matter how long it may take us to overcome
This week I had one theme: Business owners who fail because of the beliefs that run their business. Four stories. Four different owners. Four ways
He was looking to sell his business and wanted to get the best price. His high-priced consultant told him… “It needs to be bigger.. now”
“You know you need to fire her.. right?” “But she’s nearly half my revenue…” “True and she’s killing you and your business by a thousand
I’m back at the outdoor café on a perfect 25°C morning — the same place the PigeonWaffe dive-bombed me last week. This time I made
If you could go back in time, what would you tell your 18-year-old self? Most people say things like: “Don’t be so stupid.” “Grow up.”
This week was about one thing: How otherwise smart business owners slowly — and often proudly — destroy the very thing they spent years building.
“Sarah Connor?” (Insert heavy Arnold Austrian accent.) “Yes…” That moment in The Terminator when you realise this machine will do anything — absolutely anything —
I told you about my trip to Greece Every restaurant in Greece used to end your meal with a complimentary fruit platter. Fresh watermelon. Perfect
November in Dubai is when we finally “spread our wings” and sit outside again after six months of being slow-roasted alive. So there I was,
$20 for a litre of orange juice. At my daughter’s 6th birthday party venue. “Do we at least get an open bar?” I asked my
Four business owners. Four different industries. Four ways to fumble the gold already in their hands. This week wasn’t about motivation. It was about mirrors.
My friend runs music festivals — 50,000 people per day. Sounds massive, right? Except after paying venues, artists, vendors, security, insurance… he’s left holding crumbs.
At one of my Profit & Dine Dinner Masterminds, Bruce — owner of a cybersecurity company — was losing it. “Everyone wants something for free…”
“Because that’s not how it’s done.” Five words that have killed more businesses than any recession. Yesterday I shared how I gave away a million-dollar
Back in my Mideast FX days, I built something that—looking back—makes me shake my head. Using our trading volume and the pricing flows we saw
Yesterday I talked about that Aaron Rodgers Netflix special — the part where he breaks down how the same throw can have wildly different odds
I started watching a Netflix special on Aaron Rodgers the other night. What grabbed me wasn’t the drama. It was how he spoke about probability.
“Spoke to the VP at XYZ. He said no — the Chairman already has a charity they support, so they won’t be participating.” Boy… big
“I like your post directly sent to my attention. Lets see what time does hahahhah you are actually a funny man…” A blast from the
“Why pay him? He’ll work for free.”
That’s what my boss told an investor who wanted to promote me.
I’d been building the business backend from scratch.
No salary. No support. No credit.
That moment taught me one thing:
Never let anyone undervalue your work—or your business.
If your pricing says “I’m just getting by,” don’t be surprised when buyers ignore you later.
He built the company.
Closed deals. Took commissions.
Even beat his own team to the clients.
The result?
Millions made…
But tens of millions lost and even more left at the table.
And he wasn’t unique in that founders trap.
It’s the same mistake a lot of other entrepreneurs are still making today without realising it.
If your business depends on you to function…
It could be costing you more than you can possible imagine..
Even this second…
Read to find out more…
We planned for 2 hours.
We stayed for 4.
No slides. No pitch deck. No “guru” speeches.
Just real founders swapping real stories about what it actually takes to build, grow, and exit.
One founder broke down how he’s setting up for a second bite of the apple.
Another? Got his business dissected—and rebuilt—live.
If you’re a 7-figure founder who wants strategy, not sugar…
The virtual session’s today.
You’ve probably seen them.
Polished. Loud. Full of hype.
They promise shortcuts, AI hacks, and “zero-money exits.”
But what if the real risk isn’t what they’re selling…
It’s what they’re stealing—right from under your nose?
More than.. your money and your clients.
Something way worse:
Your attention.
Your clarity.
Your ability to build a business that actually gives you freedom.
The Hustle Bros are louder than ever—flooding feeds with flash and dopamine.
But what they’re really selling?
Find out before it’s too late.
Most founders obsess over income.
But what if that’s the wrong scoreboard?
You can increase your revenue every year…
and still be stuck, broke, or burned out.
There’s one question I’ve learned to ask that reveals whether a business owner is building freedom—
or just a high-paying trap.
I unpack it in this new piece.
If you’re building something that’s supposed to last…
check it out in this article…
As a business owner, you may reach a point where you’re done.
Mentally. Physically.
You’ll say:
“I’m ready to sell.”
But what happens when the business you’ve built… isn’t?
This is a story about how exits really play out—
And why most founders don’t realise the trap until the door’s already closed.
You don’t need to be thinking about selling to read this.
You just need to care about freedom.
Most founders don’t realise they’ve made a critical mistake.
It doesn’t show up on your P&L.
It’s not in your growth metrics.
And it hides behind a single phrase you might be saying to yourself right now:
That phrase can one day become a trap.
And by the time you see it…
It might already be too late.
Now is the time to pull the blindfold off.
Read it before you make it worse.
You know what SFB is? It’s a virus that forces school boards to cancel holidays as well as make business owners waste time and money going down rabbit holes. Find out all about SFB and how you can ensure it doesn’t poison you…
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