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“NEXT HUGE THING” “We’re looking for 500k to finish the MVP.. if we just get 1% of the market you will have made 10,000x the
October 20, 2026
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“NEXT HUGE THING” “We’re looking for 500k to finish the MVP.. if we just get 1% of the market you will have made 10,000x the
Jack’s saviour arrived four weeks before his cash ran out. It came as an email, accepting his proposal. Good terms, and a lifeline. Overnight, his
I knew better. But it was so convenient. Years ago I ran a different company, and I had a client who made up 75% of
“I have stepped back, just like you told me,” Mike said. “But you have Ron running everything now,” I replied. “Yes, but it is not
It is my birthday today. Not a particularly grand milestone. I am into my 56th year, or if you prefer, my 2,912th Tuesday on this
I met Danny at an event over the weekend. After being introduced and finding out what I do, he pulls me aside with a big
So the premium company wrote back, and their reply told me everything about how they see the world. Their position was simple. Here is our
Yesterday I left you with my AC dead, a CH04 error flashing, and a premium company booked to put it right. What I left out
You have heard me talk a lot about cheapskates, discount zombies, and clients who just want to rip you off or get you working for
Sam was a star. The iceman, the closer. He shut deals faster than anyone, and closed 20% more than the rest of the team. Management
In Dubai, working for free is almost a rite of passage for business owners. It has happened to me more than once, and never because
Once upon a time…. Carl walks into a beautiful clinic with serious chest pains. He is seen by Dr Sam, a heart specialist with more
A while back I watched a buyer walk away from a business he had spent weeks looking at. Good numbers, pretty profitable and the business
Most owners are about to waste AI, and it will have nothing to do with the AI. Here is why and it comes from a
Ever seen that reality show about the Pawn shop. Some guy hauls in his grandfather’s watch, dead certain it is worth a fortune. By his
“That’s How It’s Done Here” How often have you heard or believed those words? Perhaps in your industry there is something you follow as if
Colin took the family to Crete in June. By Wednesday he’d taken fourteen calls. Not one of them was a crisis. One was the wifi
So what is it you want to see? My client was asking me earnestly. I had just come with a dozen requests and he was
“I’d have got rid of Dean four years ago. I just can’t.” Rob runs an industrial packaging distribution company. Six million in revenue, thirty-one staff,
In my last post I told you about the scowling woman at the restaurant who put a deep flurry of clouds in the experience when
They say things happen in threes. I told you about my Grumps experience by the seaside. Well within 48 hours we stopped in the Gower
“She’s a bucket of sunshine” My wife Natalie exclaimed after our waitress rolled her eyes when we said we need a minute or two to
“That’s a palace?” my daughters exclaimed. Their eyes were declaring what their mouths were too polite to say. That’s complete ***t. So they weren’t impressed
“Wisdom is worth more than silver; it makes you much richer than gold. Wisdom is more valuable than precious jewels; nothing you want compares with
I have been out of touch for a week or so. Not because I am blowing you all off but just to step back and
Friday was fun. I organised an afternoon lunch and then happy hour with over a dozen business owners and service providers. We didn’t have an
“I learned more from a 3 minute record than I ever learned in school” Bruce Springsteen – “No Retreat, No Surrender” In the mid 80s
You know what’s funny about my business? The wide variety of industries and situations I get called into that differ significantly on the surface but
Last day of FAQ week. And this one is the question that separates the owners who end up with options from those who end up
Day 2 of FAQ week. Today’s question hits a nerve with almost every owner I talk to. “You talk about building a business that runs
He built the company.
Closed deals. Took commissions.
Even beat his own team to the clients.
The result?
Millions made…
But tens of millions lost and even more left at the table.
And he wasn’t unique in that founders trap.
It’s the same mistake a lot of other entrepreneurs are still making today without realising it.
If your business depends on you to function…
It could be costing you more than you can possible imagine..
Even this second…
Read to find out more…
We planned for 2 hours.
We stayed for 4.
No slides. No pitch deck. No “guru” speeches.
Just real founders swapping real stories about what it actually takes to build, grow, and exit.
One founder broke down how he’s setting up for a second bite of the apple.
Another? Got his business dissected—and rebuilt—live.
If you’re a 7-figure founder who wants strategy, not sugar…
The virtual session’s today.
You’ve probably seen them.
Polished. Loud. Full of hype.
They promise shortcuts, AI hacks, and “zero-money exits.”
But what if the real risk isn’t what they’re selling…
It’s what they’re stealing—right from under your nose?
More than.. your money and your clients.
Something way worse:
Your attention.
Your clarity.
Your ability to build a business that actually gives you freedom.
The Hustle Bros are louder than ever—flooding feeds with flash and dopamine.
But what they’re really selling?
Find out before it’s too late.
Most founders obsess over income.
But what if that’s the wrong scoreboard?
You can increase your revenue every year…
and still be stuck, broke, or burned out.
There’s one question I’ve learned to ask that reveals whether a business owner is building freedom—
or just a high-paying trap.
I unpack it in this new piece.
If you’re building something that’s supposed to last…
check it out in this article…
As a business owner, you may reach a point where you’re done.
Mentally. Physically.
You’ll say:
“I’m ready to sell.”
But what happens when the business you’ve built… isn’t?
This is a story about how exits really play out—
And why most founders don’t realise the trap until the door’s already closed.
You don’t need to be thinking about selling to read this.
You just need to care about freedom.
Most founders don’t realise they’ve made a critical mistake.
It doesn’t show up on your P&L.
It’s not in your growth metrics.
And it hides behind a single phrase you might be saying to yourself right now:
That phrase can one day become a trap.
And by the time you see it…
It might already be too late.
Now is the time to pull the blindfold off.
Read it before you make it worse.
You know what SFB is? It’s a virus that forces school boards to cancel holidays as well as make business owners waste time and money going down rabbit holes. Find out all about SFB and how you can ensure it doesn’t poison you…
He almost didn’t make it. Worked through his 60s. Heartburn, fatigue, resentment.
But somehow, he rebuilt.
And at 70…He finally sold the business that once owned him.
Most don’t get that far.
This is the rare story of the guy who clawed his way out to get something….
but still left a vast majority of his lifetime of cash at the table.
It’s not a blueprint.
It’s a warning.
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