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A business woman in her fifties sitting at a desk reviewing a sale agreement, two different offer figures laid side by side in front of her, one noticeably larger than the other, a thoughtful look on her face, soft natural window light, candid documentary photography, shallow depth of field
Dependency on Owner
George Sotiropoulos

The Discount Nobody Itemises

There is a number being subtracted from your business right now. It is not in your accounts. Your accountant has never mentioned it, and your

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A weary businessman in his forties sitting on the edge of a hotel bed in a sunlit Greek island room, hunched over an open laptop with a phone pressed to his ear, an unopened suitcase beside him and whitewashed Santorini buildings and blue sea through the window behind, warm late afternoon light
Dependency on Owner
George Sotiropoulos

Dave Lasted Three Days

Dave took a holiday this summer. At least that was the plan. Two weeks in Greece, phone in the drawer, the family finally getting the

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Business Value
George Sotiropoulos

Next Huge Thing is ZZZ

“NEXT HUGE THING” “We’re looking for 500k to finish the MVP..  if we just get 1% of the market you will have made 10,000x the

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business owner on strings pulled by shadowy single dominant customer
Business Value
George Sotiropoulos

Jack’s Big Break

Jack’s saviour arrived four weeks before his cash ran out. It came as an email, accepting his proposal. Good terms, and a lifeline. Overnight, his

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