“Mirror Mirror on the wall…
what is my business telling me after all?”
There’s a punch in the gut many business owners face – the moment they realise the problem isn’t “out there.” It’s them.
I had a client once who blamed everyone.
Sales weren’t converting? Marketing’s fault.
Projects falling behind? The team’s lazy.
Margins slipping? The accountant didn’t forecast properly.
He’d built a narrative so airtight he could practically live inside it.
Until one afternoon, during what was supposed to be a routine strategy review, his operations lead quietly said, “We’d move faster if people weren’t afraid of getting it wrong around you.”
The room froze.
He laughed it off — but you could see the hit land.
That night, he messaged me:
“George, I think I’m the reason this business isn’t growing.”
That was the moment the fog started to lift.
Because here’s the truth — your business is a mirror.
It reflects your best and worst habits.
If you micromanage, it becomes cautious.
If you overpromise, it becomes frantic.
If you constantly fix things yourself, it stops learning how to fix anything without you.
Facing that reflection is brutal. But the ones who do — they’re the ones who rebuild better.
They stop chasing control and start building trust.
They stop hustling harder and start leading smarter.
And slowly, they fall back in love with what they built — because it finally gives back instead of bleeding them dry.
So here’s my question to start your week:
If your business held up a mirror right now — would you like what it tells you?
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P.S. I’m not the “systems,” “finance,” or “fix your processes” guy.
I help you fall in love with your business again—Because it finally gives you the life you want today
While setting you up to exit on your terms tomorrow.
Join my list for blunt insights and practical strategies to build a business that gives you your life back – and the power to walk away, when you’re ready, on your terms.