by George Sotiropoulos | Jul 9, 2025 | Business Value, Dependency on Owner
Dan Kennedy once said:“Every day you show up for work, you’re re-buying your business.”You’re buying it with your time.You’re buying it with your energy.You’re buying it with your opportunity cost — because while you’re doing this, you’re not doing something else.So...
by George Sotiropoulos | Jul 7, 2025 | Business Value, Dependency on Owner, Scaling the Business
Another tale from my trips to Greece.There’s a legendary souvlaki shop in the village — the kind of place with loyal regulars, packed tables, and word-of-mouth that stretches for miles.Except now… it’s shut down.No “on vacation” sign.No reopening notice.Just silence...
by George Sotiropoulos | Jul 4, 2025 | Business Value, Customer Experience
I’m back at our summer home in Greece.One of the nearby beaches has a long strip of sand with 3 different beach clubs sitting on it.Same ocean. Same sand. Same weather. Different outcomes.The first one has been our default choice since it opened nearly 20 years...
by George Sotiropoulos | Jul 2, 2025 | Business Value, Customer Experience
Yesterday, I talked about the growing obsession with AI “customer service.”And let’s be honest — most of these agents are too dumb to be helpful and too stubborn to get out of the way.You don’t want to talk with them.You want to talk past them.Preferably with a...
by George Sotiropoulos | Jul 1, 2025 | Customer Experience, Business Value
AI is all the rage right now.And don’t get me wrong — I use it all the time.It helps me edit these emails and posts because, frankly, I’m not some grammar genius.And AI Agents? Amazing.You can set up entire workflows, handle daily ops, and skip the whole HR drama.But...
