There’s one thing every business owner will face, but most avoid thinking about—the exit.

Chris Mercer, a well-known expert in business valuation and exit strategy, makes one thing clear: You will exit your business.

The only question is how and on whose terms.

Most exits don’t happen because an owner wakes up one day and decides to sell. They happen because of the 6 DsDeath, Disability, Divorce, Disagreement, Distress, or Disinterest. If you’re not prepared, one of these can force you into a rushed, undervalued, or even disastrous exit.

But you don’t have to leave it to chance.

A strong exit strategy isn’t about fear—it’s about control. It’s about making sure that when the time comes, you dictate the terms, maximise value, and protect everything you’ve built.

So, here’s a question: If you had to exit tomorrow, would you be ready?

If not, now’s the time to start thinking about it.

Reply to me directly if you’d like to discuss how to get ahead of it.

Or sign up for free membership in the Owners Club where you get access to resources, tools and courses that help you make your business an asset to give you options – no matter what life throws at you.

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P.S. I’m not the “systems guy”, process guy” or the “finance guy”. I’m the “start living your best life today” guy, where you grow a business that gives you freedom now and lets you exit on your own terms later.

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