It’s been a few weeks since I have been able to catch up with my friend.
We were supposed to meet in October but that keeps getting pushed back as he keeps extending his trip in Greece.
He is pursuing some personal and lucrative hobbies there.
While his consulting business in the UAE is thriving and growing under the management of the team he put in place.
In my friend’s case… his business on Halloween day is very much a treat.
But for 7 out of 10 profitable business owners their companies on Halloween can very much end up as a cruel trick.
They have spent years and perhaps even decades building a business that gave them a nice house, put the kids through school, and a sense of pride in accomplishing a profitable business (where most others fail in less than 5 years).
But there were sacrifices.
An empty chair for them at the dinner table.
Beach holidays where they were stuck in the room tethered to a phone or a computer.
Disappointment in the faces of the spouse and a child but it was all for something bigger.
A life changing reward for him and the children.
So the time has come for that reward.
But for 7 out of 10 of these owners the reward will never come.
You see, the business they own is profitable but it has no value outside of their direct control.
So it becomes nearly worthless when they try to cash in the reward.
It’s like someone offering to sell you their job for $1 million but you refuse because after you purchase and show up, you would be thrown out by security because your name and biometrics are not assigned to that job.
You’d only “buy the job” if it and all of its benefits could be transferred 100% to you.
And that’s the trick played on the 70% of these business owners.
The value is locked in the business but because the business is a job it can’t be unlocked.
And that value is left at the table.
A value that if they could cash out would represent the biggest cheque they have ever seen in their lives.
A Cheque that could have paid 2x, 5x, or 10x or more the amount their business paid them across it entire existence– all in one day.
But the business has to be set up to give treats and not tricks.
What will your business give you?
Reply and let me help you discover what your business will give you.
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I work with ambitious business owners who are ready to move away from the daily grind and step into a higher impact role that frees up their time, boosts their business’s value, builds a legacy, sets them up for a successful exit, and gives them the life they originally dreamed of.
With our Socratic Success System, you’ll get the clarity to find solutions that actually fit your needs—making it easy to put real, lasting changes into action and turn your business into the dream you set out to create from the start.
And it can all begin today.
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