
What Happens When You Nail It Then Forget Why It Worked
This week I told you a story. A company that found a niche so good it felt like magic. Fuel delivered to your doorstep. A

This week I told you a story. A company that found a niche so good it felt like magic. Fuel delivered to your doorstep. A

I was a loyal customer. Weekly fuel deliveries. Used the car wash. Topped up the tyres. The kind of customer every business says they want.

“I don’t mind the price… I just hate being ripped off” My sister was shaking her head. We had just finished with a one year

Recurring revenue is one of the four levers investors love. Money that arrives like clockwork. Predictable. Bankable. The kind of revenue that lets you plan

Yesterday I told you about a company that nailed its niche. Fuel delivery to your doorstep. Specific. Underserved. Painful enough that people happily paid for

Yesterday I talked about the four levers investors care about. Today we start with the first one: profitable niches. And I want to tell you

Here’s something that stings when you first hear it. Investors don’t care how hard you work. They don’t care about your 5am starts, your grinding

This week wasn’t random. It was about understanding what you’re really selling. And having the spine to protect it. We started with the dog grooming

“Just when I thought I was out… they pull me back in.” My favourite line from my least favourite Godfather movie. And I hear it

I live next to the Headquarters of one of the largest Grocery chains in the Middle East. They have a full-size café which is the

“I’m really sorry that because I’m so attractive, you chose this expensive restaurant for our date.” She raised her glass for a pour. At the

“But it’s not about the dogs…” she proclaimed. “It’s about the men in the yachts parked nearby.” I’d never heard a dog grooming community pitched

I love this story I heard at an event this week. Years ago, a founder walked into his office with nothing but a sketch of

Hearing that Jesus had silenced the Sadducees, the Pharisees got together.One of them, an expert in the law, tested him with this question: Teacher, which

After several weeks away, we came home to the wonderful surprise of our Samsung washing machine being dead. Mid-cycle the beeping begins — and this

4th quarter. Bears down by 18. “Can I call them the Greedies?” my daughter Sophia asked about the Green Bay Packers. “Sure,” I said. I

This week had a theme about owners breaking their own businesses … Slowly, unintentionally, and with the best of intentions. Monday we met Skinny-Leg Arm

Over the holidays I caught up with some reading including Dan Kennedy. He talked about Good Enough. How to not waste time and money trying

35 years ago right before Christmas I was in Berlin. Table after Table were set up with memorabilia you could buy from the Old East

We all remember Carrie Fisher at Princess Leia… but she was also the jilted girlfriend in the Blue Brothers. She has caught up with Jake

Beat … Beat…. Beat… “Another One Bites the Dust” The music would blast The lights would flash And he came out. Heaving curls… set after

Tomorrow we fly back to Dubai. It has been enjoyable being back in London and Wales Revisiting places I used to live and work and

Happy New Year. Today was a brilliant sunny day in Wales … warm enough to take a nice walk while still needing to bundle up

Well… this is it. The last day of the year. Thank you — to my clients, partners, friends, colleagues, and everyone who let me into

Not long ago, Salesforce proudly announced it had slashed roughly 4,000 customer service jobs, handing the workload over to AI bots instead. The message was

One of my favourite stories is the Barefoot winery acquisition I shared before. Where the seller closed a deal to sell his wine business that

The Christmas story has a dark chapter to it. When Herod saw that he had been tricked by the wise men, he was infuriated, and

Adeste fideles, laeti triumphantes, Venite, venite in Bethlehem. Natum videte, Regem angelorum: Venite adoremus, venite adoremus, Venite adoremus… Dominum. When I was a kid

One more sleep shouted my girls as they tear apart the last box on their advent calendars. One more sleep until Christmas Watching their joy

We woke up early our first day in London. “Let’s go show the kids the Christmas Decorations in Harrod’s windows.” I proposed. They would love

When I was 12, I snuck a pocket radio into church so I could listen to the Cubs game during Holy Thursday service.
My mom busted me.
I sat through the whole thing—and didn’t understand a word of it.
Now? I don’t miss a second.
And somewhere in that shift…
There’s a powerful lesson most business owners are still missing.

Your business is profitable.
Maybe even 7 or 8 figures.
But here’s a tough question:
What happens if you disappear for 30 days?
Does the business keep growing?
Or does it fall apart?
There’s a simple test I call Freedom Math—and most founders don’t like their score.
If you’re thinking about selling your business “someday,”
This is the equation you need to solve first.

You’ve built a 7- or 8-figure business.
Profitable. Growing.
But when it’s time to exit?
Most owners don’t get the deal they want.
Many don’t get a deal at all.
Not because the business isn’t successful…
But because it doesn’t work without them.
If you’re banking on a future sale—this is your wake-up call.
The #1 question buyers ask isn’t about your story.
It’s about their risk.

His company hit $10M in revenue.
And then… a car accident.
In one moment, it was all gone.
Not because the business failed.
But because it couldn’t survive without him.
This isn’t a dramatic story. It’s a common one.
And the lesson he learned the hard way?
I’m giving it to you right here.
If your business still depends on you…
You need to read this.

She came to the event knowing no one there could help her.
She showed up anyway.
Another guy skipped it because “only 5 people” were attending.
Guess who walked away with a powerful new connection?
This isn’t a post about networking.
It’s about what really creates leverage in business—
and why some people miss it entirely.
I break it down here.

He’s planning to attend a networking event.
But find out only 5 people will be there.
Meanwhile, he’s packing 100 business cards, ready to hand them out.
Is this event a total waste of time…
or the room that changes everything?
Most people would skip it, scanning the web for a “better” event.
But what if what you really needed was already in the room?
Not more people.
Just the right ones.

His daughter graduated.
His wife smiled.
But something felt… off.
There was no fight. No bitterness.
Just silence.
And when the message came in—
“Call me. We’ve got a problem…”
He said the same words he always did:
“I’ll be right back.”
Except this time…She didn’t wait.
This isn’t about one missed dinner.
It’s about what happens when the life you built… forgets to include you.

“Why pay him? He’ll work for free.”
That’s what my boss told an investor who wanted to promote me.
I’d been building the business backend from scratch.
No salary. No support. No credit.
That moment taught me one thing:
Never let anyone undervalue your work—or your business.
If your pricing says “I’m just getting by,” don’t be surprised when buyers ignore you later.
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