
Why Good Enough Beats Perfection in Business
Over the holidays I caught up with some reading including Dan Kennedy. He talked about Good Enough. How to not waste time and money trying

Over the holidays I caught up with some reading including Dan Kennedy. He talked about Good Enough. How to not waste time and money trying

35 years ago right before Christmas I was in Berlin. Table after Table were set up with memorabilia you could buy from the Old East

We all remember Carrie Fisher at Princess Leia… but she was also the jilted girlfriend in the Blue Brothers. She has caught up with Jake

Beat … Beat…. Beat… “Another One Bites the Dust” The music would blast The lights would flash And he came out. Heaving curls… set after

Tomorrow we fly back to Dubai. It has been enjoyable being back in London and Wales Revisiting places I used to live and work and

Happy New Year. Today was a brilliant sunny day in Wales … warm enough to take a nice walk while still needing to bundle up

Well… this is it. The last day of the year. Thank you — to my clients, partners, friends, colleagues, and everyone who let me into

Not long ago, Salesforce proudly announced it had slashed roughly 4,000 customer service jobs, handing the workload over to AI bots instead. The message was

One of my favourite stories is the Barefoot winery acquisition I shared before. Where the seller closed a deal to sell his wine business that

The Christmas story has a dark chapter to it. When Herod saw that he had been tricked by the wise men, he was infuriated, and

Adeste fideles, laeti triumphantes, Venite, venite in Bethlehem. Natum videte, Regem angelorum: Venite adoremus, venite adoremus, Venite adoremus… Dominum. When I was a kid

One more sleep shouted my girls as they tear apart the last box on their advent calendars. One more sleep until Christmas Watching their joy

We woke up early our first day in London. “Let’s go show the kids the Christmas Decorations in Harrod’s windows.” I proposed. They would love

This week you would have noticed a pattern. Many businesses don’t fail just because of competition, the economy or the markets. They failed long before

“Winterwonderland!? Get ready to get ripped off” Admission – Cha Ching Unlimited Ride Pass for kids – Cha Ching Meals – Cha Ching Rides for

One by one the University of Chicago MBAs lined up to meet the older man who accompanied the young female Goldman FX trader who was

“Growing sales killed my business.” It was sad.. resigned.. And his voice has been in my head since the event.. John had followed the

Friday night was one of those perfect Dubai evenings. Good wine at happy hour. Then a short walk to a neighbouring restaurant where alcohol wasn’t

This week had one theme: Owners sabotaging themselves — not from stupidity, but from the illusions that sound smart. Let’s review the carnage… MONDAY —

Yesterday I shared the story of Jason Weaver — the young Simba voice actor who chose $100,000 plus lifetime royalties over a $2 million upfront

“Poor man wanna be rich… rich man wanna be king…and a king ain’t satisfied until rules everything”-Bruce Springsteen “Badlands” Bruce wasn’t talking about business owners.

Last month, A Business owner “Sam” pulled me aside to tell me about his ex-employee – a brilliant operations manager — Sarah — who walked

“But always will our whole nation remember the character of the onslaught against us. No matter how long it may take us to overcome

This week I had one theme: Business owners who fail because of the beliefs that run their business. Four stories. Four different owners. Four ways

He was looking to sell his business and wanted to get the best price. His high-priced consultant told him… “It needs to be bigger.. now”

“You know you need to fire her.. right?” “But she’s nearly half my revenue…” “True and she’s killing you and your business by a thousand

I’m back at the outdoor café on a perfect 25°C morning — the same place the PigeonWaffe dive-bombed me last week. This time I made

If you could go back in time, what would you tell your 18-year-old self? Most people say things like: “Don’t be so stupid.” “Grow up.”

This week was about one thing: How otherwise smart business owners slowly — and often proudly — destroy the very thing they spent years building.

“Sarah Connor?” (Insert heavy Arnold Austrian accent.) “Yes…” That moment in The Terminator when you realise this machine will do anything — absolutely anything —

He spent three decades building it.
When it was finally time to walk away… no one wanted it.
He made one fatal mistake—one that 7-figure founders make every day without realizing it.
The worst part?
He didn’t even see it coming.
This isn’t a story about business.
It’s about the blind spot that kills exits before they even start.

He built the company.
Closed the biggest deal of his life.
Finally made it.
But instead of celebration, he got silence.
Cold dinners. Missed memories.
And one question from his daughter that nearly broke him.
This isn’t about revenue.
It’s about what success costs when you build it wrong.
I wrote this for the founder who thought the grind would end—but it didn’t.
It just got worse.

Most business owners don’t realize it…
But there’s a silent shift that happens somewhere between year 3 and year 10.
It doesn’t show up on the P&L.
It doesn’t get mentioned in strategy sessions.
But it kills freedom, ruins families, and traps even the most successful founders.
I wrote this for the ones who feel it—but can’t name it yet.
Read it. Then ask yourself:
Is this already happening to me?
Sometimes the truism is in front of you face to face.. last night it was the idea that who you spend your time with can play a big part of how successful you become. I saw the power of that in Sophia Moulin’s Epicon Iftar where I spent 5 hours speaking with successful family offices and investors and enjoyed the amazing conversations… I

Three years ago, a business owner had millions on the table. He wasn’t quite investor-ready, but with a few smart moves, he could have been.
We mapped out a plan. He didn’t say yes. He didn’t say no. He just disappeared.
Now? His numbers have dropped, and the best offer he can get is pennies on the dollar.
Opportunity doesn’t wait. It knocks—once.
Are you ready when it does?

At the gym, I used to see a guy who was obsessed with one thing—getting bigger arms.
Every day, he went straight to the curl station, lifting faster and harder, convinced this was the secret.
But no matter how much effort he put in, nothing changed.
Then one day, he disappeared.
I see business owners make the exact same mistake.
And it’s costing them time, money, and real growth.
And something else.. which I’ll touch on over the next few days..

Every business owner carries a weight. Some wear it like a badge of honor, convinced it’s just part of the grind. Others don’t even realize it’s holding them back. But there comes a moment when you have to ask—am I actually moving forward, or just pushing the same rock uphill over and over again?
I met someone recently trapped in this cycle. His story might sound familiar.

Most business owners focus on growth, but very few think about this one thing—until it’s too late.
And to it bluntly: This one thing is 100% guaranteed that it will happen to you. The only question is how and on whose terms.
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