by George Sotiropoulos | Jun 27, 2024 | Business Value, Customer Experience, Scaling the Business
Hi,Discount Zombies are the bane of many business owners’ existence.It’s hard to say if they are Zombies or more like vampires.. who suck the blood out of honest and hard-working business owners.So who are they and how do you identify them?Let me start by saying who...
by George Sotiropoulos | Jun 26, 2024 | Business Value, Customer Experience, Scaling the Business
In business, it’s critical to find the time and make investments to personally enhance your knowledge, your skills, your world view, and ultimately your wisdom.You do that and sometimes a nugget of information appears and its pure gold.It can change your outlook, your...
by George Sotiropoulos | Jun 24, 2024 | Business Value, Customer Experience, Scaling the Business
Last week we successfully completed our workshop on standing out so you’re not screwed by the pressure to lower your prices.To have the freedom to set your prices, generate a healthy margin and let the competition wallow with the discount zombies in the mud.So back to...
by George Sotiropoulos | Jun 20, 2024 | Business Value, Customer Experience, Scaling the Business
As I parked the car.. the gauge was reading 45 centigrade outside, which is 113 degrees Fahrenheit.I put on the crappy shade blocker on the windshield and went to pick up my daughter.And customer experience and what you pay for came to mind.You see her school had set...
by George Sotiropoulos | Jun 19, 2024 | Business Value, Customer Experience, Dependency on Owner, Scaling the Business
Hi,Yesterday I mentioned Disney vs 6 Flags and how Disney costs twice as much (or even more) but is wildly more popular and has people much happier to spend the cost of a small nations GDP versus competitors like 6 Flags.Here’s a breakdown of the experiences...
by George Sotiropoulos | Jun 18, 2024 | Business Value, Customer Experience, Scaling the Business
Who ever thought a Mouse could teach you something about your business and being able to get that freedom you promised yourself when you first opened your doors.The Mouse is everywhere and he puts a smile on your face as you hand over your wallet to him over and over...
