by George Sotiropoulos | Nov 27, 2025 | Customer Experience, Business Value
“Sarah Connor?”(Insert heavy Arnold Austrian accent.)“Yes…”That moment in The Terminator when you realise this machine will do anything — absolutely anything — to get rid of the human on the other side of the door.Welcome to Business in 2025.Remember when “premium...
by George Sotiropoulos | Nov 26, 2025 | Customer Experience, Business Value
I told you about my trip to GreeceEvery restaurant in Greece used to end your meal with a complimentary fruit platter.Fresh watermelon. Perfect oranges. A small gesture that made you feel like family.Then someone discovered the American restaurant playbook:“Why...
by George Sotiropoulos | Nov 24, 2025 | Business Value, Customer Experience
$20 for a litre of orange juice.At my daughter’s 6th birthday party venue.“Do we at least get an open bar?” I asked my wife, staring at the invoice.We didn’t.But here’s what we did get:Fresh food. Not the processed garbage most...
by George Sotiropoulos | Oct 27, 2025 | Business Value, Customer Experience, Dependency on Owner
We took my daughters to the community Halloween party yesterday.In the gaming section was a station where you threw a Velcro ball against a well of pumpkins set up as targets which you had to hit to win.My 4 year old took the ball wound up her arm and threw a...
by George Sotiropoulos | Oct 2, 2025 | Business Value, Customer Experience
A few days ago, I met a saleswoman from a tech firm at a business meetup.She was clearly bright. Sharp. Hustling.But when she tried to explain what her company did?Total gibberish.I wasn’t trying to be rude. I asked her to walk me through it again. Still didn’t get...
by George Sotiropoulos | Sep 26, 2025 | Business Value, Customer Experience, Dependency on Owner, Scaling the Business
If You’ve Been Reading me over the last few days….Then you’ve seen it.The thread running through every story we’ve shared lately:The business owner too burnt out to enjoy his daughters’ swim lessonA premium restaurant blowing customer lifetime value for penniesThe...
