In 1989, when the U.S. wanted Manuel Noriega to surrender, they didn’t send in even more troops.
They used speakers.
Blasted rock music. Floodlights. Constant noise. For days.
In short — they kept him awake.
Sleep deprivation did the job. He walked out.
Now here’s the kicker:
Most 7-figure business owners are doing that to themselves — every single day.
Always on. Always reachable. Always reacting.
They think it’s hustle. But what it really is?
A slow, steady erosion of strategic clarity.
The business is growing. But they’re siloed. Burnt out. Blinded to the bigger picture.
Until it’s too late.
And when the curtain finally rips away —
When they go to exit, or scale, or pivot —
They realize they’re too tired, too late, and too trapped.
And they take the offer.
Any offer.
Because they can’t hold the wheel anymore.
But not everyone ends up there.
The business owners who win are the ones who rebuild their business to run without them.
They regain time, energy, and choice — and they become attractive to buyers, investors, and markets that reward control, not chaos.
How about you?
Are you building something that frees you?
Or have you wired yourself into a trap?
Take the 60-Second Business Exit Readiness Survey.
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P.S. I’m not the “systems guy,” “process guy,” or “finance guy.”
I’m the “build real equity in your business” guy—so you can start living your best life now and exit on your own terms later.
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