by George Sotiropoulos | Sep 10, 2025 | Business Value
The last two days we’ve been talking about Earl…The business owner who kept throwing money at Facebook ads, agencies, and “marketing consultants”……all while his margins were being murdered by Discount Zombies and bottom-feeding time leeches.He was desperate for more...
by George Sotiropoulos | Sep 9, 2025 | Business Value, Dependency on Owner
Yesterday I shared the story of a business owner chasing the wrong solution — dumping money into getting more customers……when what he really needed was better ones.Even worse — the clients he was attracting?Total PITAs. (You know what that stands for.)Let’s call him...
by George Sotiropoulos | Sep 8, 2025 | Business Value
“Can you help me get more customers?”That’s what he asked me. Right before dinner at one of my Profit & Dine workshops.His face had the same look I’ve seen a hundred times — tired, frustrated, and praying that just one more customer will fix everything.But I asked...
by George Sotiropoulos | Sep 5, 2025 | Business Value
When you started your business, you had dreams.Big ones.Freedom.Control.Money that actually matched your value.Work that felt like yours — not someone else’s to-do list dumped on your desk.But what happened?Did those dreams quietly slip away?Replaced by client fires,...
by George Sotiropoulos | Sep 4, 2025 | Business Value
This past February my father passed away at 88 but it was 8 years before that a single 3 seconds put him on his last path.On that summer day in 2017 he slipped, fell and broke his hip in Greece.Several days later he had surgery but he was in pain.A pain that never...