by George Sotiropoulos | Aug 22, 2024 | Business Value, Customer Experience
When Jesus heard it, He said to them, “Those who are well have no need of a physician, but those who are sick. I did not come to call the righteous, but sinners, to repentance.”Mark 2:17I’ll start with a shout out to Ben Settle who pointed out this passage and...
by George Sotiropoulos | Aug 21, 2024 | Business Value, Customer Experience
This is a true storyIn the early 2000s, one of the biggest transactions happened in the wine industry.The industry leader bought an upstart company started by business consultants without any experience in wine making, but who grew it into a national business.Before...
by George Sotiropoulos | Aug 20, 2024 | Business Value, Customer Experience, Scaling the Business
“You must cut down the mightiest tree in the forest – with a Herring!”Monty Python – Search for the Holy GrailAbsurd yes?You’d be surprised how many business owners want to sell their company one day but tackle their biggest challenge with a feather.Why?Because...
by George Sotiropoulos | Aug 19, 2024 | Business Value
“I should have sold…”I have heard that a few times, including a person I met recently at the local cafe.When he found out about Sophiall he shared with me how he had an 8 figure business that received an offer.As they were going through due diligence things were...
by George Sotiropoulos | Aug 15, 2024 | Business Value, Scaling the Business
Mary was near 70 years old and desperate to sell her small clothing manufacturing business.She wanted to retire and move halfway across the world and not worry about her business anymore.She had no children, and her extended family were mostly useless so passing down...
by George Sotiropoulos | Aug 14, 2024 | Business Value, Customer Experience, Scaling the Business
HI,20 seconds into her elevator speech I knew that Christy was in over her head.She was a young and attractive Entrepreneur in her 20s but her promise to everyone in the room was that she could do everything related to the marketing.And I mean everything.People tuned...
