by George Sotiropoulos | Aug 5, 2025 | Business Value, Customer Experience, Scaling the Business
Ben Franklin said, “A penny saved is a penny earned.”But if he saw how some business owners run their books…He might’ve added: “…and a dollar saved the wrong way is two fifty down the drain.”Let me explain.Kareem owns a digital consulting agency. Lean team, good...
by George Sotiropoulos | Jul 25, 2025 | Business Value, Customer Experience
It’s our last weekend in Greece.We went to one of our go-to restaurants from the last 10+ years.“Can I get another half kilo of the rosé? And maybe some watermelon for the kids?”The waiter replied, curtly:“No, we don’t do that anymore. I’ll bring the dessert...
by George Sotiropoulos | Jul 23, 2025 | Customer Experience, Business Value
I told you yesterday about my favorite seafood restaurant in Greece.Well, I went back again — and it confirmed something every business owner needs to tattoo on their forehead:Lifetime value isn’t just a customer stat — it’s how you build freedom, wealth, and...
by George Sotiropoulos | Jul 22, 2025 | Business Value, Customer Experience
It’s my last week in Greece.We returned to my favorite seafood spot — not just for the incredible food, but for something that’s vanished almost everywhere else in the past 12 months:Hospitality.After the meal, they brought out a fresh bowl of fruit. No extra charge....
by George Sotiropoulos | Jul 4, 2025 | Business Value, Customer Experience
I’m back at our summer home in Greece.One of the nearby beaches has a long strip of sand with 3 different beach clubs sitting on it.Same ocean. Same sand. Same weather. Different outcomes.The first one has been our default choice since it opened nearly 20 years...
by George Sotiropoulos | Jul 2, 2025 | Business Value, Customer Experience
Yesterday, I talked about the growing obsession with AI “customer service.”And let’s be honest — most of these agents are too dumb to be helpful and too stubborn to get out of the way.You don’t want to talk with them.You want to talk past them.Preferably with a...