by George Sotiropoulos | Sep 30, 2024 | Business Value, Customer Experience
Hi,I’m about to tell you something most business owners will never figure out.There’s one overlooked asset hiding in your business right now—an asset that could 5x your profits if you knew how to tap into it.No, it’s not a fancy new product, or a magical sales...
by George Sotiropoulos | Sep 20, 2024 | Customer Experience
I had to do my first “Visa Run” in years yesterday.Here you are required to have a residency visas that you receive from owning your own business, being an employee, or being sponsored by your family.My daughters’ visas had just expired and so we were told they had to...
by George Sotiropoulos | Aug 30, 2024 | Business Value, Customer Experience, Scaling the Business
This week we have been talking about Caroline and her PIA (Pain in the A**) customer Susan and how Caroline finally had enough and fired Susan – even though Susan was her #1 client.Many business owners would recoil at Caroline’s action.No way they could just fire...
by George Sotiropoulos | Aug 29, 2024 | Customer Experience, Business Value, Dependency on Owner, Scaling the Business
“Where did you go.. we have a meeting!”Caroline shook her head as Susan’s message came across her phone on the lift downstairs.When the lift stopped Caroline pressed the button to return to Susan’s floor.Susan scowled as Caroline walked into her office but before...
by George Sotiropoulos | Aug 28, 2024 | Customer Experience, Business Value, Dependency on Owner, Scaling the Business
Caroline was pacing in the conference room … and beside herself.Her customer Sarah who demanded this meeting last night at 10 pm on short notice hadn’t arrived yet.Caroline had to frantically than make arrangements for dropping off her children at school because she...
by George Sotiropoulos | Aug 26, 2024 | Customer Experience, Business Value
I received this email the other dayI’m the CEO & Founder of XXXXXXXX, a boutique book production agency. We’ve been ghostwriting business books for 20+ years.We took a look at your Linkedin profile and background and think you may have a great story to tell. Ever...
