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Stop Saying What They Want to Hear

Stop Saying What They Want to Hear

by George Sotiropoulos | May 15, 2024 | Business Value, Customer Experience

I don’t get incels – those angry men who attack women because no one wants to sleep with them.Incels is an idiotic term because the word “involuntary” implies they have no control over their destiny and attractiveness to women.There is a better term…. Neediness.Or...
Your Business Pearls and a Pig

Your Business Pearls and a Pig

by George Sotiropoulos | May 6, 2024 | Business Value, Customer Experience

“Do not give what is holy to the dogs; nor cast your pearls before swine, lest they trample them under their feet, and turn and tear you in pieces.” (Matthew 7:6)This biblical reference should be top of mind for every entrepreneur every time we decide with whom we...
One is the dangerous number you’d ever know (in your business).

One is the dangerous number you’d ever know (in your business).

by George Sotiropoulos | Apr 23, 2024 | Business Value, Customer Experience, Scaling the Business

Owning a business can be pretty lonely.Friends, family, ex colleagues.. unless they own and run a business (or have done so in the past) cannot really understand. The decisions you have to make constantly and not knowing often for days, months, or even years if that...
Stand Out of Fade Out

Stand Out of Fade Out

by George Sotiropoulos | Apr 4, 2024 | Business Value, Customer Experience, Dependency on Owner, Scaling the Business

Today, I want to share a story about a company called GlimmerTech. You’ve probably never heard of them, and there’s a good reason for that.I made them up as a combination of actual different cases but whose examples and lessons apply to all of us.So...
Authentic Vibes in an AI Business World

Authentic Vibes in an AI Business World

by George Sotiropoulos | Mar 29, 2024 | Business Value, Customer Experience, Scaling the Business

This week, we talked about sales choreography – which is really what is the authentic experience we provide our customers. More and more it will be what sets us apart and created success.Are the handshake, smile, and service all genuine? Or do you get that queezy...
The Tail that Wags the Profits

The Tail that Wags the Profits

by George Sotiropoulos | Mar 26, 2024 | Business Value, Customer Experience

Yesterday I spoke about Sales Choreography.Today let me tell you about my experience bringing my dog to the vet and the four legged dance I enjoyed every moment of.I will go into a little detail because I want to show the choreography as I experienced it.First I found...
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