by George Sotiropoulos | Mar 6, 2024 | Business Value, Customer Experience, Scaling the Business
I get asked if I ever worry about AI “stealing” my stuff and making the education I provide “free.”.No I’m not…Not because my information is so unique..It’s not.. it’s commoditised like all information..But what is not commoditised is the discernment around the...
by George Sotiropoulos | Feb 29, 2024 | Business Value, Customer Experience, Scaling the Business
Diversifying your customer base is crucial in today’s business environment. It’s a smart move that protects your business from market changes and opens up new opportunities for growth.But how do you do it?Just reaching out to random people and trying to...
by George Sotiropoulos | Feb 26, 2024 | Business Value, Customer Experience, Scaling the Business
Let’s dive into the story of Monique Bernstein and Eli Zauner, the brains behind Universal Yums. They had started the business with a dream to share their love for snacks but soon they were hitting a wall.Back in 2014, they were barely getting by with their...
by George Sotiropoulos | Feb 9, 2024 | Business Value, Customer Experience
Here is an email I received after giving a customer journey to business value workshop. I thought it worth sharing..——Dear George,Great workshop, and I wanted to share a recent experience that left me pondering the delicate balance between cost management...
by George Sotiropoulos | Feb 8, 2024 | Business Value, Customer Experience, Scaling the Business
I received an email the other day.A Helen T sends me an email asking about grabbing a coffee.Then she proceeds to offer me 40 hour free proof of concept on how well they do web development, apps, and whatever came to mind when writing their chat GPT email.But here’s...
by George Sotiropoulos | Jan 23, 2024 | Business Value, Customer Experience
In my past life I started an institutional FX brokerage desk for a new business here in Dubai.It was during the financial and Dubai debt crises and many told us we had no business starting such a desk and that we would fail.But we were fearlessAnd we banked on the...
