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Why Disney Can Charge Double and Be Worth Every Penny

Why Disney Can Charge Double and Be Worth Every Penny

by George Sotiropoulos | Jun 19, 2024 | Business Value, Customer Experience, Dependency on Owner, Scaling the Business

Hi,Yesterday I mentioned Disney vs 6 Flags and how Disney costs twice as much (or even more) but is wildly more popular and has people much happier to spend the cost of a small nations GDP versus competitors like 6 Flags.Here’s a breakdown of the experiences...
The Mouse and Your Business

The Mouse and Your Business

by George Sotiropoulos | Jun 18, 2024 | Business Value, Customer Experience, Scaling the Business

Who ever thought a Mouse could teach you something about your business and being able to get that freedom you promised yourself when you first opened your doors.The Mouse is everywhere and he puts a smile on your face as you hand over your wallet to him over and over...
Why “Cheap” Costs You More…

Why “Cheap” Costs You More…

by George Sotiropoulos | Jun 17, 2024 | Business Value, Customer Experience, Scaling the Business

“Bring him on…”Replied Adam, a web developer when told by a prospect he could find another website developer for much cheaper on Fiverr.“And let me ask you one thing…  In your business how much do you earn reaching out and speaking to your customers and prospects...
Key Insights from our Online Differentiation Workshop

Key Insights from our Online Differentiation Workshop

by George Sotiropoulos | Jun 14, 2024 | Business Value, Customer Experience, Dependency on Owner, Scaling the Business

Hi,If you missed our recent online workshop on standing out in a crowded market, here’s a quick rundown of what you missed.I kicked off with an example of a web developer struggling against low-cost competitors using cheap 3rd world labour and how he was stressed...
Features Won’t Fill the Seats, But This Will…

Features Won’t Fill the Seats, But This Will…

by George Sotiropoulos | Jun 12, 2024 | Business Value, Customer Experience, Dependency on Owner, Scaling the Business

Yesterday I mentioned how we helped the owner of an Events company free her time to focus on expanding her business into Saudi Arabia while also reigniting growth in one of her core businesses by focusing on differentiation.We started with an exercise where we dove...
Filling The Seats

Filling The Seats

by George Sotiropoulos | Jun 11, 2024 | Business Value, Customer Experience, Scaling the Business

I had a client who ran events and came to me to help her scale the business that was currently burying her and hindering her from focusing on a major expansion into Saudi Arabia (at the start of the current expansion there so she was one of the first ones..).She had...
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