by George Sotiropoulos | Feb 13, 2026 | Business Value, Dependency on Owner, Scaling the Business
This week I told you two stories. The first was a man who threw a chair across a Greek café, danced a warrior dance, and then quietly told me over wine that the insights I’d shared these past few years played a big part in where he is today. Where he is today:...
by George Sotiropoulos | Feb 12, 2026 | Business Value, Dependency on Owner, Scaling the Business
That’s how the conversation started.No excitement. No ambition. Just a man who’d spent years building a technology business and was ready to be done with it.He’d been through a brutal restructuring year. Revenue had dropped. Profitability had gone...
by George Sotiropoulos | Feb 11, 2026 | Business Value, Dependency on Owner, Scaling the Business
This week I’ve been telling you about a friend who turned down an 8-figure offer for his business that happened to be seven times bigger than what was on the table when we first started talking.So what changed?Well he didn’t hire me to run his company,...
by George Sotiropoulos | Feb 9, 2026 | Business Value, Dependency on Owner, Scaling the Business
The café was tiny. Packed wall to wall. The kind of place you’d walk past and never notice if you didn’t know it was there.A three-piece band crammed into the corner. A guitarist who sang like he’d been doing it since birth. A bouzouki player keeping...
by George Sotiropoulos | Feb 5, 2026 | Business Value, Customer Experience, Scaling the Business
This week I told you a story.A company that found a niche so good it felt like magic. Fuel delivered to your doorstep. A real problem solved for a specific audience willing to pay for it.They expanded smartly. Car washes. Tyre pressure. Emergency fuel. Same customer,...
by George Sotiropoulos | Jan 29, 2026 | Business Value, Customer Experience, Scaling the Business
Recurring revenue is one of the four levers investors love. Money that arrives like clockwork. Predictable. Bankable. The kind of revenue that lets you plan instead of scramble.So when this company introduced a subscription model, it made sense on paper.But how they...
