Today is St. George’s Day.
Most people know the legend—George slaying a dragon.
But in real life? He was a decorated Roman officer who was tortured and executed for refusing to renounce his Christian faith.
He didn’t just slay a beast. He defied an empire. And that courage turned him into a symbol of strength, valor, and legacy for centuries.
Now—besides this being my Saint’s namesake—I bring it up for one reason:
Because the businesses that stand for something are the ones that stand out.
When you’re building a business to last… When you want buyers and investors to take it seriously… Values matter.
Conviction matters.
Not fake branding nonsense or trendy virtue signals— But real, operational values that guide how you work, hire, sell, and grow.
Look around.
Remember all those companies that rushed to plaster DEI across everything two years ago?
Now watch how many of them are quietly deleting it just as fast.
Trying to please everyone makes you matter to no one.
But when you take a stand— When your business means something to a group of customers, partners, or investors— It becomes harder to replace, easier to trust… and far more valuable.
So here’s the question:
Are you building a business that slays dragons and wins loyalty?
Or one that folds the second the wind changes?
Because one gets remembered. The other gets discounted.
Take the 60-second Exit Readiness Survey And find out if your business is built to lead—or just built to survive.
P.S. If you’re in Dubai this Friday, join us for the Exit Ready Business Happy Hour—a casual, no-fluff gathering of business owners where real conversations lead to real breakthroughs. Just one insight could change your business (and your life) faster than you think.
Spots are limited. The impact isn’t. Click here to Join Us
P.P.S. I’m not the “systems guy,” “process guy,” or “finance guy.” I’m the “build real equity in your business” guy—so you can start living your best life now and exit on your own terms later.
Want to run your business, not let it run you? Sign up here and start applying actionable advice today.
Ready to break free from the daily grind? Click here to gain freedom with the Socratic Success System.
Curious about who I am and what I do?Learn more about me here.