by George Sotiropoulos | Jan 22, 2026 | Business Value, Customer Experience, Dependency on Owner
“Just when I thought I was out… they pull me back in.”My favourite line from my least favourite Godfather movie.And I hear it every time I sit across from a frustrated business owner who tried to do the right thing.They tried to raise prices.Tried to step back.Tried...
by George Sotiropoulos | Jan 21, 2026 | Business Value, Customer Experience
I live next to the Headquarters of one of the largest Grocery chains in the Middle East.They have a full-size café which is the centre of our community.I’m not exaggerating in saying I’ve seen relationships made and six and seven figure deals closed amongst members of...
by George Sotiropoulos | Jan 20, 2026 | Business Value
“I’m really sorry that because I’m so attractive, you chose this expensive restaurant for our date.”She raised her glass for a pour.At the next table, the chef stopped a couple being seated.“I’m really sorry that our food is so...
by George Sotiropoulos | Jan 19, 2026 | Business Value
“But it’s not about the dogs…” she proclaimed. “It’s about the men in the yachts parked nearby.”I’d never heard a dog grooming community pitched that way before.But she wasn’t done.“These women love their dogs, but they love being in a relationship...
by George Sotiropoulos | Jan 16, 2026 | Business Value, Scaling the Business
I love this story I heard at an event this week.Years ago, a founder walked into his office with nothing but a sketch of an idea and a head full of doubts. No funding. No product. No customers. Just conviction and a problem he couldn’t let go of.They worked on the...
