by George Sotiropoulos | Aug 28, 2025 | Business Value, Dependency on Owner, Scaling the Business
When you got out of bed this morning and walked back into your business, whether you thought about it or not, you bought it again.You repurchased it with your time, your attention, and your energy. You could have burned it to the ground. You could have walked away....
by George Sotiropoulos | Aug 27, 2025 | Business Value, Customer Experience, Dependency on Owner, Scaling the Business
“What if the real secret to retention isn’t about adding more, but promising less? Less noise. Less friction. Less “stuff.” – Robert SkrobI love those emails that make me interrupt my morning and read from end to end.Robert’s this morning was one of...
by George Sotiropoulos | Aug 26, 2025 | Business Value, Customer Experience
Today is the first day at school.After drop-off, I walked to one of my favourite coffee spots — tucked inside a residential mall where you’d expect it to be buzzing with remote workers and parents taking a breather.But the place was dead.Like funeral-home quiet.What...
by George Sotiropoulos | Aug 25, 2025 | Business Value, Customer Experience
“Zoomers generally don’t want to hear what I have to say. They mostly have to hit bottom before being receptive to my stuff. So they don’t need me to write a book.They need to go broke buying everyone else’s books, courses, horse shyt first.They...
by George Sotiropoulos | Aug 22, 2025 | Dependency on Owner, Business Value, Scaling the Business
This morning was another stand-off.My 4-year-old stood frozen in front of her wardrobe, paralyzed by the life-or-death decision of… which dress to wear.Tears. Screams. Existential crisis.And all before 8 a.m.It only ended when I gave her two options and a deadline....
by George Sotiropoulos | Aug 21, 2025 | Dependency on Owner, Business Value, Scaling the Business
Michael Buffer’s voice rang in my head this morning as I squared off with my two daughters — both refusing to get dressed.Socks? A battle.Shoes? A siege.Even eating the breakfast they like? Full-blown rebellion.We finally got them sorted, and just as I started to...
by George Sotiropoulos | Aug 20, 2025 | Dependency on Owner, Business Value
I received this email from Ted, a business owner who read my post yesterday:———-Hey George,Your message today really hit home.I’m retired now, having built and sold a series of successful companies — by learning to do what my father did not.You see,...
by George Sotiropoulos | Aug 19, 2025 | Business Value, Dependency on Owner, Scaling the Business
“You just want to sit on your lazy ass all day.”That’s what the founder said to his son — the CEO — when the son tried to get a key investment approved to keep a major client.The deal never happened.The client walked.The business shut down a few months later.But let’s...
by George Sotiropoulos | Aug 18, 2025 | Business Value, Customer Experience
My nose has been itching like hell.Not because I’m sick.Because my mustache is growing wild — and I refuse to let just anyone near it.The guy who normally trims it right is on holiday.And he’s the only one I trust.There are dozens of barbers around.But one bad trim,...
by George Sotiropoulos | Aug 15, 2025 | Business Value
Tomorrow wraps up a 7-week journey with the family — from the Greek coastline to the Welsh hills.And yeah, I lived it.Not as a tourist.But as someone fully in it.John Carlton once wrote that most people sleepwalk through life like zombies. But when you’re present —...
