by George Sotiropoulos | Aug 26, 2024 | Customer Experience, Business Value
I received this email the other dayI’m the CEO & Founder of XXXXXXXX, a boutique book production agency. We’ve been ghostwriting business books for 20+ years.We took a look at your Linkedin profile and background and think you may have a great story to tell. Ever...
by George Sotiropoulos | Aug 22, 2024 | Business Value, Customer Experience
When Jesus heard it, He said to them, “Those who are well have no need of a physician, but those who are sick. I did not come to call the righteous, but sinners, to repentance.”Mark 2:17I’ll start with a shout out to Ben Settle who pointed out this passage and...
by George Sotiropoulos | Aug 21, 2024 | Business Value, Customer Experience
This is a true storyIn the early 2000s, one of the biggest transactions happened in the wine industry.The industry leader bought an upstart company started by business consultants without any experience in wine making, but who grew it into a national business.Before...
by George Sotiropoulos | Aug 20, 2024 | Business Value, Customer Experience, Scaling the Business
“You must cut down the mightiest tree in the forest – with a Herring!”Monty Python – Search for the Holy GrailAbsurd yes?You’d be surprised how many business owners want to sell their company one day but tackle their biggest challenge with a feather.Why?Because...
by George Sotiropoulos | Aug 19, 2024 | Business Value
“I should have sold…”I have heard that a few times, including a person I met recently at the local cafe.When he found out about Sophiall he shared with me how he had an 8 figure business that received an offer.As they were going through due diligence things were...
by George Sotiropoulos | Aug 15, 2024 | Business Value, Scaling the Business
Mary was near 70 years old and desperate to sell her small clothing manufacturing business.She wanted to retire and move halfway across the world and not worry about her business anymore.She had no children, and her extended family were mostly useless so passing down...
by George Sotiropoulos | Aug 14, 2024 | Business Value, Customer Experience, Scaling the Business
HI,20 seconds into her elevator speech I knew that Christy was in over her head.She was a young and attractive Entrepreneur in her 20s but her promise to everyone in the room was that she could do everything related to the marketing.And I mean everything.People tuned...
by George Sotiropoulos | Aug 13, 2024 | Customer Experience, Business Value, Dependency on Owner, Scaling the Business
HI,My friend is in the middle of a negotiation with the bank on some financing.Yesterday he had a productive discussion with the bank and they agreed to touch base on Friday with further updates and adjustments.Today, a different guy called and wanted to be the face...
by George Sotiropoulos | Aug 7, 2024 | Business Value
Did you know that each day you own your business brings you one step closer to an exit event?You will exit whether you want to or not.. it’s as inevitable as death and taxes.And you cannot control 100% whether it’s planned on your terms or as often happens –...
by George Sotiropoulos | Aug 2, 2024 | Business Value, Customer Experience, Scaling the Business
When David came to me, he was feeling very frustrated.The business he and his wife had started with a bang had recently hit hard times due to Covid and other factors. Revenues had declined, and they were struggling with an expansion into a new market to try to stop...
