by George Sotiropoulos | Oct 2, 2025 | Business Value, Customer Experience
A few days ago, I met a saleswoman from a tech firm at a business meetup.She was clearly bright. Sharp. Hustling.But when she tried to explain what her company did?Total gibberish.I wasn’t trying to be rude. I asked her to walk me through it again. Still didn’t get...
by George Sotiropoulos | Oct 1, 2025 | Business Value
I ran into someone last week I hadn’t seen in a long time.We used to be part of the same business networking group — back when I still believed that throwing time at the wall and hoping something stuck was the right strategy.We hugged. Laughed. Shared updates.It was a...
by George Sotiropoulos | Sep 30, 2025 | Business Value
There’s a moment every business owner hits…That foggy middle ground where you’re busy — but stuck.Meetings, calls, pitching… yet no traction.So what do most people do?They “network.”And by network, I mean:Hand out 100 business cardsGive a 60-second pitch no one...
by George Sotiropoulos | Sep 29, 2025 | Business Value
I was at a low point.Cash was tight. Confidence was thinner.Still, I forced myself out to meet an old colleague for a drink. No big agenda — just reconnecting.That night, he brought along a business partner of his. We didn’t talk shop. No elevator pitches. No...
by George Sotiropoulos | Sep 26, 2025 | Business Value, Customer Experience, Dependency on Owner, Scaling the Business
If You’ve Been Reading me over the last few days….Then you’ve seen it.The thread running through every story we’ve shared lately:The business owner too burnt out to enjoy his daughters’ swim lessonA premium restaurant blowing customer lifetime value for penniesThe...
by George Sotiropoulos | Sep 25, 2025 | Business Value
Last week, I sat across from a business owner over lunch.He leaned in, lowered his voice and said:“I thought I was the only one who felt this way…Like I built something I’m supposed to be proud of —but secretly, I hate it.”Another person at the table chimed in.Then...
