by George Sotiropoulos | Apr 21, 2023 | Business Value, Customer Experience, Scaling the Business
Being a small business owner is no easy feat. With long hours, endless responsibilities, and constant uncertainty, it’s a wonder that anyone wants to do it at all.However, the reward for those who succeed is well worth the effort.As is learning from the common...
by George Sotiropoulos | Apr 20, 2023 | Business Value, Customer Experience, Dependency on Owner, Scaling the Business
I spoke yesterday about two common mistakes I have been seing a lot – including going cheap on accounting and the books and neglecting existing customers.“Smart” MarketingAnother common mistake (and one I’ve made myself more than I care to admit) has to do with “smart...
by George Sotiropoulos | Apr 14, 2023 | Business Value, Customer Experience, Dependency on Owner, Scaling the Business
This is a copy of the 150th daily email I have just written.Many of you have been with me the entire time and I’m glad to see you still reading my daily blasts and enjoying them.So as we wind down this week, I wanted to take a moment to encourage you to reflect on...
by George Sotiropoulos | Mar 23, 2023 | Customer Experience
Have you ever received an unsolicited email from a “marketing” company? It’s funny when you think about it. How is this supposed to be an effective way to get customers and show that you know what you’re doing? I don’t want my name associated with these...
by George Sotiropoulos | Mar 22, 2023 | Business Value, Customer Experience, Dependency on Owner
In my last post, I talked about how a logistics company’s payment terms were actually influencing their customers to delay and restructure their payments. The company was taking longer to get paid, and it was stressing out each month about meeting its...
by George Sotiropoulos | Mar 20, 2023 | Business Value, Customer Experience, Scaling the Business
I developed a new worksheet for a client and we were testing it so that I could also place it in my Socratic Framework.We looked at three of his main services, put in the pricing, the labor hours to do the solutions, the labor total costs, and he came up with healthy...
