Christ is risen from the dead,
Trampling down death by death,
And upon those in the tombs bestowing life!
In Orthodox churches around the world, this hymn rings out to mark the beginning of Easter and the end of the Great Fast.
It’s joyful. Triumphant.
And for those who fasted—54 days straight—it’s deeply emotional.
Why?
Because the sacrifice had a purpose.
And now it’s fulfilled.
You embrace your family. You celebrate.
It was worth it.
Kind of like the day you exit your business on your terms.
You come home—reward in hand.
Years of blood, sweat, setbacks… redeemed.
You didn’t just own a business.
You built something that gave you freedom.
But here’s the reality:
8 out of 10 business owners never get that moment.
Their business isn’t designed to survive without them.
So when they step away… it dies.
No triumphant moment.
No celebration.
No return on sacrifice.
Just disappointment.
And the sickening choice between grinding until you break—or shutting it down completely.
Who the hell wants a grave as an exit plan?
You can do better.
You can go from business operator to real entrepreneur—
By building something that lives and grows without you.
Trample business death by killing the playbook that keeps you stuck.
Start with a 60-second quiz to see if your business is an asset—or a job waiting for burial.
Take the 60 Second Business Exit Readiness Survey here.
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P.S. I’m not the “systems guy,” “process guy,” or “finance guy.”
I’m the “build real equity in your business” guy—so you can start living your best life now and exit on your own terms later.
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