by George Sotiropoulos | Feb 20, 2023 | Business Value, Dependency on Owner, Scaling the Business
Hi ,Have you ever felt like you’re stuck in a rut with your business? Are you feeling invisible and looking for ways to stand out from your competitors? If so, understanding your customer’s needs and how your solutions solve them is key. It’s what we spoke about most...
by George Sotiropoulos | Feb 17, 2023 | Business Value, Customer Experience, Scaling the Business
This is a true story.I know a school that was relatively new and started off like gang busters.The head teacher was passionate and brought with him experienced and dedicated teachers to put the school on the path of success.By the end of the first year, they had twice...
by George Sotiropoulos | Feb 16, 2023 | Uncategorized
Hi ,In the last email we talked about 3 core desires humans look to fulfill:Better HealthBetter Status (money, wealth, respect)Better RelationshipsAnd that the core desire that motivated us to pick one restaurant for an important client (Better Status) was completely...
by George Sotiropoulos | Feb 15, 2023 | Business Value, Customer Experience, Scaling the Business
Hi , Safe to say you won’t often find Kuro Maguro Sushi (blue fin tuna) ordered together with Slider Buns. And the reason is atmosphere. Which we discussed previously. Successful restaurants rely on more than food to keep patrons coming back. They provide an...
by George Sotiropoulos | Feb 14, 2023 | Scaling the Business
Think of your favourite restaurant, which you would take a client.Picture it in your mind…What are you seeing?… Hearing…. Smelling?Did you only pick it because it has the best food?Now think about your favourite restaurant, which you would take your child if...
