by George Sotiropoulos | May 27, 2024 | Scaling the Business, Business Value
Reg, as I shall call him, came to one of my networking events this past week.He had been working in corporations for nearly 30 years and after being laid off and receiving his retirement package, decided to branch out on his own and create his own consulting...
by George Sotiropoulos | May 24, 2024 | Customer Experience, Business Value, Scaling the Business
During my MBA studies in the University of Chicago we learned about “sawing the floor”.This was a competitive advantage concept where you take on a much bigger competitor by finding an angle or niche he is neglecting and exploiting it as a “beachhead”.You take control...
by George Sotiropoulos | May 23, 2024 | Business Value, Customer Experience, Scaling the Business
I was losing her..Not only was she bored..She was exasperated.. her hands running through her hair in frustration – and definitely not in desire.As I tried to sell her.. on me..With increasingly desperate platitudes, cliches and all the stuff I thought she wanted to...
by George Sotiropoulos | May 22, 2024 | Business Value, Customer Experience, Scaling the Business
A few weeks ago a friend of mine introduced me to a woman who was traveling here in Dubai and looking to start her own studio in the USA.She had never really opened an organised business by herself but over the years had build a passionate following as an influencer...
by George Sotiropoulos | May 21, 2024 | Business Value, Customer Experience
Anyone remember the state of online dating in the late 90s early 2000s?“I like talking moonlight walks on the beach” was apparently the only hobby 300 million men had.Or“I like fine wine, dining and curling up with a good book” was a favourite for the millions of...
