by George Sotiropoulos | Mar 15, 2023 | Business Value
“..But it’s sure as **** feels great when people want to buy….”Do people line up and beg you to buy your business?How would it feel if they did?To my friend, he knew he had arrived. That all the hard work and years of sacrifice his father made to start the business,...
by George Sotiropoulos | Mar 9, 2023 | Business Value, Customer Experience, Scaling the Business
Below are objections in part 1 and the replies.“We can’t afford to invest in customer experience”: You really can’t afford not to invest. In fact this should be your highest priority, especially if you are struggling due to customer churn or facing...
by George Sotiropoulos | Mar 8, 2023 | Business Value, Customer Experience, Scaling the Business
I often advise business owners to invest in their customer experience to increase referrals and repeat purchases, making their revenues more predictable and increasing the value of the business.Although many agree philosophically, several have some of the following...
by George Sotiropoulos | Mar 7, 2023 | Business Value, Customer Experience, Dependency on Owner, Scaling the Business
“The purpose of Business is to create customers who create customers…”Every day we hear a lot of nonsense from companies who preach but do not practice – especially when it comes to providing a good customer experience.We know the horror stories (Hello credit card...
by George Sotiropoulos | Mar 3, 2023 | Business Value
As a business owner, you know that expanding your operations can be a lot of work. You may feel like you’d have to add more hours or resources to move the needle on your growth. But that’s not necessarily true! There are ways to scale and grow your...
by George Sotiropoulos | Mar 2, 2023 | Business Value, Scaling the Business
Ron Holt was in for a surprise when he attended the 2003 Las Vegas franchise conference. He had started his business, Two Maids & a Mop, with big ambitions and dreams of franchising it across the country.What he hadn’t expected was the chat he had with Subway...
