by George Sotiropoulos | Feb 26, 2024 | Business Value, Customer Experience, Scaling the Business
Let’s dive into the story of Monique Bernstein and Eli Zauner, the brains behind Universal Yums. They had started the business with a dream to share their love for snacks but soon they were hitting a wall.Back in 2014, they were barely getting by with their...
by George Sotiropoulos | Feb 9, 2024 | Business Value, Customer Experience
Here is an email I received after giving a customer journey to business value workshop. I thought it worth sharing..——Dear George,Great workshop, and I wanted to share a recent experience that left me pondering the delicate balance between cost management...
by George Sotiropoulos | Feb 8, 2024 | Business Value, Customer Experience, Scaling the Business
I received an email the other day.A Helen T sends me an email asking about grabbing a coffee.Then she proceeds to offer me 40 hour free proof of concept on how well they do web development, apps, and whatever came to mind when writing their chat GPT email.But here’s...
by George Sotiropoulos | Jan 23, 2024 | Business Value, Customer Experience
In my past life I started an institutional FX brokerage desk for a new business here in Dubai.It was during the financial and Dubai debt crises and many told us we had no business starting such a desk and that we would fail.But we were fearlessAnd we banked on the...
by George Sotiropoulos | Jan 16, 2024 | Customer Experience, Business Value, Scaling the Business
Yesterday I had the first sesson of my Roadblock Advisory Series. This one was about Differentiation and how to identify and use it to attract and retain customers and increase referrals and profits.After saying goodbye a parking ticket was waiting for me from Hertz...
by George Sotiropoulos | Jan 15, 2024 | Business Value, Customer Experience, Dependency on Owner, Scaling the Business
I have a confession to make.When I was single in my early 20s I was absolutely woeful at being able to pick up a girl at a club.I was very confused as I had all the usual boxes checked..Good Salary – CheckDecent Car – Check6 Pack Fit – Check (people don’t believe me...
