by George Sotiropoulos | Feb 17, 2023 | Business Value, Customer Experience, Scaling the Business
This is a true story.I know a school that was relatively new and started off like gang busters.The head teacher was passionate and brought with him experienced and dedicated teachers to put the school on the path of success.By the end of the first year, they had twice...
by George Sotiropoulos | Feb 16, 2023 | Uncategorized
Hi ,In the last email we talked about 3 core desires humans look to fulfill:Better HealthBetter Status (money, wealth, respect)Better RelationshipsAnd that the core desire that motivated us to pick one restaurant for an important client (Better Status) was completely...
by George Sotiropoulos | Feb 15, 2023 | Business Value, Customer Experience, Scaling the Business
Hi , Safe to say you won’t often find Kuro Maguro Sushi (blue fin tuna) ordered together with Slider Buns. And the reason is atmosphere. Which we discussed previously. Successful restaurants rely on more than food to keep patrons coming back. They provide an...
by George Sotiropoulos | Feb 14, 2023 | Scaling the Business
Think of your favourite restaurant, which you would take a client.Picture it in your mind…What are you seeing?… Hearing…. Smelling?Did you only pick it because it has the best food?Now think about your favourite restaurant, which you would take your child if...
by George Sotiropoulos | Feb 13, 2023 | Business Value, Scaling the Business
The phone call came in the middle of my lunch with my family..“Hi Mr. George..(By the way not to stop the story before it starts… I think it’s hilarious to be called Mr. George. Only happened when I moved to Dubai. There are many reasons I have made this my...
by George Sotiropoulos | Feb 10, 2023 | Scaling the Business
“A man who doesn’t spend time with his family can never be a real man”– Vito CorleoneBoy that hits in the gut…Sure.. we’d love to spend more time with the family, but our business takes our time and energy.The long hours,dinners at the...
by George Sotiropoulos | Feb 9, 2023 | Uncategorized
Not so long ago and not so far awayAnd definitely in our galaxy..We had an an ambitious business owner who just couldn’t seem to find enough time in the day for his business. He was constantly rushing around, trying to get everything done and feeling like he was...
by George Sotiropoulos | Feb 8, 2023 | Scaling the Business
As you know creating a business is both exciting and challenging. Growing and sustaining it is tough, and if you want to sell it someday, you have to put in the hard work now and do everything you can to make it as valuable as possible.So here are some quick tips to...
by George Sotiropoulos | Feb 7, 2023 | Business Value
This is heresy for someone like me, a University of Chicago MBA grad to say, but when you scale or try to grow a new business, certain budgeting rules can be pretty ***** useless.Especially the budget for marketing and picking up new customers.Now don’t get me wrong.I...
by George Sotiropoulos | Feb 6, 2023 | Business Value
Imagine a horse who could win his race in any track – Firm, Good, Heavy, didn’t matter.. place the bet and not only win your money back – but multiple times in return!Who wouldn’t want to keep betting on that horse.Well in a sense, as a business owner, you do...
