by George Sotiropoulos | Nov 13, 2023 | Customer Experience, Business Value, Scaling the Business
Let me tell you about Jack, who had this quaint little coffee shop that was the heart of the community. His cozy spot had regulars, ambiance, and the best coffee in town.Yet, as he closed up shop each night, Jack felt the same anxiety from a Till that was “too...
by George Sotiropoulos | Nov 10, 2023 | Customer Experience, Business Value, Scaling the Business
I had a client who created events for clients from a café opening or ladies night to huge international events with world famous artists.She had several core service lines including one for entertainment for restaurants.The service line was plateauing and so we dove...
by George Sotiropoulos | Nov 9, 2023 | Customer Experience, Business Value
The Pricing Pimps were out in full force.“Do you need web development, apps, your car serviced, your ACs cleaned, and a personal wipe?…“We can do all that and more for cheaper than anyone else.“Call us.. and if you don’t want to hear from us.. call us anyways...
by George Sotiropoulos | Nov 7, 2023 | Customer Experience, Business Value
I’ve always said there are two industries you can learn a lot from when it comes to business.Restaurants and professional sports.Now for restaurants, it’s obvious. Everyone has an experience with restaurants. There are so many of them that you get to...
by George Sotiropoulos | Nov 6, 2023 | Customer Experience, Business Value, Scaling the Business
Besides staffing, acquiring customers can often be your biggest or one of your biggest expenses.Imagine you could do it for free?And pick up the best types of customers you want?It’s not magic.In fact, it’s a key strategy that many direct sales businesses follow but...
by George Sotiropoulos | Nov 3, 2023 | Business Value, Customer Experience
Listening to your customers isn’t just about hearing their words—it’s about understanding their hearts. I created a quick infographic distilling the essence of customer listening into action into 5 clear steps. Learn how to tune into your customers’...
by George Sotiropoulos | Nov 3, 2023 | Business Value, Scaling the Business
Yesterday I was hosting our new BX launch in our Palm location.One of the attendees when I mentioned business sellability immediately got up and told the entire room it was important what I was saying and then went into his story.He had bootstrapped a business from...
by George Sotiropoulos | Nov 1, 2023 | Business Value, Dependency on Owner, Scaling the Business
“.. And we’ll just have the Presidents Emcee the event.”“…. Umm why?”In a nutshell there were two cultures colliding in this simple conversation.One was a very top-down hierarchical culture. Where the person organising a joint event had no real autonomy or say...
by George Sotiropoulos | Oct 30, 2023 | Business Value, Customer Experience, Scaling the Business
It was one of those days.My eldest daughter has been throwing up all night and the younger sister fell out of her bed and started crying.When I went to the younger sister to try to comfort her she violently waved me away and screamed loudly for MamaAnd she was...
by George Sotiropoulos | Oct 27, 2023 | Customer Experience, Business Value
I was at a one day exhibition over the weekend with some of the smartest entrepreneurs you could find.Visionaires in tech and other areas showcasing what they have created and how it will change our lives.I only planned to visit an hour to say hi to my friends but...
