by George Sotiropoulos | Mar 26, 2024 | Business Value, Customer Experience
Yesterday I spoke about Sales Choreography.Today let me tell you about my experience bringing my dog to the vet and the four legged dance I enjoyed every moment of.I will go into a little detail because I want to show the choreography as I experienced it.First I found...
by George Sotiropoulos | Mar 25, 2024 | Business Value, Scaling the Business
“Sales Choreography”I learned this concept from one of Dan Kennedy’s training sessions (which he coined from an ex Madam who became a successful legitimate business entrepreneur and advisor).It’s the concept that you can choreograph an entire process that will much...
by George Sotiropoulos | Mar 22, 2024 | Business Value, Dependency on Owner, Scaling the Business
This week, we’ve embarked on a journey through the key aspects that make a business irresistibly attractive to investors and buyers. Here are some brief highlights.Q: How does operational risk impact the attractiveness of your business? A: Operational risks, if...
by George Sotiropoulos | Mar 21, 2024 | Business Value, Dependency on Owner, Scaling the Business
A couple of years ago, we were hired by a client to help her increase the value of her business.She was looking to retire and the offers she was receiving were too low for her.So we worked together, helped her focus her business and crafted an investment letter that...
by George Sotiropoulos | Mar 20, 2024 | Business Value, Dependency on Owner, Scaling the Business
When we talk about what makes a business attractive to investors or potential buyers, the conversation often revolves around profitability, growth potential, or market position.However, there’s a less talked about yet critical aspect that can dramatically affect...
by George Sotiropoulos | Mar 19, 2024 | Business Value, Dependency on Owner, Scaling the Business
I have friends whose spouses were orginally “one night stands” that developed into a more serious and permanent relationship.What started with passion and lust became love and commitment and eventually children and a legacy.So what does that have to do with your...