by George Sotiropoulos | Jun 19, 2024 | Business Value, Customer Experience, Dependency on Owner, Scaling the Business
Hi,Yesterday I mentioned Disney vs 6 Flags and how Disney costs twice as much (or even more) but is wildly more popular and has people much happier to spend the cost of a small nations GDP versus competitors like 6 Flags.Here’s a breakdown of the experiences...
by George Sotiropoulos | Jun 18, 2024 | Business Value, Customer Experience, Scaling the Business
Who ever thought a Mouse could teach you something about your business and being able to get that freedom you promised yourself when you first opened your doors.The Mouse is everywhere and he puts a smile on your face as you hand over your wallet to him over and over...
by George Sotiropoulos | Jun 17, 2024 | Business Value, Customer Experience, Scaling the Business
“Bring him on…”Replied Adam, a web developer when told by a prospect he could find another website developer for much cheaper on Fiverr.“And let me ask you one thing… In your business how much do you earn reaching out and speaking to your customers and prospects...
by George Sotiropoulos | Jun 14, 2024 | Business Value, Customer Experience, Dependency on Owner, Scaling the Business
Hi,If you missed our recent online workshop on standing out in a crowded market, here’s a quick rundown of what you missed.I kicked off with an example of a web developer struggling against low-cost competitors using cheap 3rd world labour and how he was stressed...
by George Sotiropoulos | Jun 14, 2024 | Dependency on Owner, Business Value, Scaling the Business
Hi,Who handles the selling in your business?If you’re directly involved, it reduces your business’s value. Investors and buyers prefer companies where the owner isn’t the primary salesperson.Research by the Value Builder System™ of over 70,000...
by George Sotiropoulos | Jun 12, 2024 | Business Value, Customer Experience, Dependency on Owner, Scaling the Business
Yesterday I mentioned how we helped the owner of an Events company free her time to focus on expanding her business into Saudi Arabia while also reigniting growth in one of her core businesses by focusing on differentiation.We started with an exercise where we dove...
by George Sotiropoulos | Jun 11, 2024 | Business Value, Customer Experience, Scaling the Business
I had a client who ran events and came to me to help her scale the business that was currently burying her and hindering her from focusing on a major expansion into Saudi Arabia (at the start of the current expansion there so she was one of the first ones..).She had...
by George Sotiropoulos | Jun 10, 2024 | Customer Experience, Business Value
I saw an article today about the struggles at Starbucks and the fall in their sales in the USA in addition to other markets.The reason had more to do than just current political events and conflicts.People were pissed off at Starbucks raising their prices on some of...
by George Sotiropoulos | Jun 7, 2024 | Business Value, Customer Experience, Dependency on Owner, Scaling the Business
“To compete in Dubai, you have to radically differentiate…”Mazen Kannan, Founder House of PopsI was part of a meeting on Wednesday with the Hellenic Business Council where we met Mazen Kannan, founder of healthy popsicle and icecream business House of Pops which is...
by George Sotiropoulos | Jun 6, 2024 | Business Value, Customer Experience, Dependency on Owner, Scaling the Business
Hi George, just read your article and boy, does this message resonate once you become a business owner. Even after all the years of experience garnered in one’s field of expertise, you still get asked for discounts or the “I know someone who can do it cheaper”....