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The Overlooked 80/20 Ratio in Business that can Mean Success …or not..

The Overlooked 80/20 Ratio in Business that can Mean Success …or not..

by George Sotiropoulos | May 22, 2024 | Business Value, Customer Experience, Scaling the Business

A few weeks ago a friend of mine introduced me to a woman who was traveling here in Dubai and looking to start her own studio in the USA.She had never really opened an organised business by herself but over the years had build a passionate following as an influencer...
Does Your Business Enjoy Moonlit Walks on the Beach?

Does Your Business Enjoy Moonlit Walks on the Beach?

by George Sotiropoulos | May 21, 2024 | Business Value, Customer Experience

Anyone remember the state of online dating in the late 90s early 2000s?“I like talking moonlight walks on the beach” was apparently the only hobby 300 million men had.Or“I like fine wine, dining and curling up with a good book” was a favourite for the millions of...
Stop Saying What They Want to Hear

Stop Saying What They Want to Hear

by George Sotiropoulos | May 15, 2024 | Business Value, Customer Experience

I don’t get incels – those angry men who attack women because no one wants to sleep with them.Incels is an idiotic term because the word “involuntary” implies they have no control over their destiny and attractiveness to women.There is a better term…. Neediness.Or...
Your Business Pearls and a Pig

Your Business Pearls and a Pig

by George Sotiropoulos | May 6, 2024 | Business Value, Customer Experience

“Do not give what is holy to the dogs; nor cast your pearls before swine, lest they trample them under their feet, and turn and tear you in pieces.” (Matthew 7:6)This biblical reference should be top of mind for every entrepreneur every time we decide with whom we...
One is the dangerous number you’d ever know (in your business).

One is the dangerous number you’d ever know (in your business).

by George Sotiropoulos | Apr 23, 2024 | Business Value, Customer Experience, Scaling the Business

Owning a business can be pretty lonely.Friends, family, ex colleagues.. unless they own and run a business (or have done so in the past) cannot really understand. The decisions you have to make constantly and not knowing often for days, months, or even years if that...
Stand Out of Fade Out

Stand Out of Fade Out

by George Sotiropoulos | Apr 4, 2024 | Business Value, Customer Experience, Dependency on Owner, Scaling the Business

Today, I want to share a story about a company called GlimmerTech. You’ve probably never heard of them, and there’s a good reason for that.I made them up as a combination of actual different cases but whose examples and lessons apply to all of us.So...
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