by George Sotiropoulos | Aug 7, 2023 | Business Value, Customer Experience
Ever gone to a store or a doctor and been treated like you’re an idiot?Say a dentist lecturing you on how you must floss 12 times a day and spend at least two hours doing so? Or a business professor who never started and ran a business on his own telling you how to...
by George Sotiropoulos | Aug 4, 2023 | Business Value, Customer Experience, Scaling the Business
“I sell facebook and Instagram ads and I’m struggling.. just a handful of clients demanding constant discounts..”“I find it hard to compete when there are so many others offering to do the advertising for dollars a day… they show me that and tell me my prices are way...
by George Sotiropoulos | Aug 3, 2023 | Business Value, Customer Experience, Uncategorized
Oh, man, I could just do it myself, it’s so much easier. And you know what?He was right. He could do it himself, It will be much easier,It will be much faster, but also meant that he can never grow. His issue was that it will take so long, and take so much...
by George Sotiropoulos | Aug 2, 2023 | Business Value, Customer Experience
For the last couple of days, I’ve been talking about my trip to Greece where we got married nine years ago.I mentioned how the town is right on the beach with a strand of restaurants all sharing the same impeccable view.And yet, their fates are all different.On...
by George Sotiropoulos | Aug 1, 2023 | Business Value, Customer Experience
Yesterday I spoke about the unfortunate experience of the Greek Cafe.Today I talk about a wildly different experience at a restaurant translated as “Olives”.A Restaurant we have celebrated our wedding anniversary several times.Like the Greek Café it shares an...
by George Sotiropoulos | Jul 31, 2023 | Business Value, Customer Experience
Today is my 9th wedding anniversary and we are having dinner in the region of Greece where we got married.The town is along the sea with a strand of restaurants directly on the beach and all having the identical view of a full moon over a calm sea.A view that’s...
by George Sotiropoulos | Jul 28, 2023 | Customer Experience, Business Value, Scaling the Business
I had an owner come to me one day telling me about his average 15 hour workdays managing a remote staff.He was recently married but it was already suffering.When I asked what took up most of his time.His answer was monitoring the key strokes his employees were...
by George Sotiropoulos | Jul 27, 2023 | Customer Experience, Business Value, Scaling the Business
We have been touching on Due Diligence all week.When a potential buyer is rifling through all aspects of your business, they are looking for answers to several questions they have before deciding to invest.One of the questions is about your potential for long-term...
by George Sotiropoulos | Jul 26, 2023 | Business Value, Scaling the Business
Yesterday we spoke about pricing to help drive growth.Today we can talk about increasing the volume of purchases.Now when it comes to growth by more purchases, many business owners automatically turn to advertising and trying to accelerate customer acquisitions.Of...
by George Sotiropoulos | Jul 25, 2023 | Business Value, Customer Experience, Scaling the Business
As business owners, most of us have vivid dreams of growing and scaling our companies.Often though, we hit a point where it feels we are running against a wallWhere what used to work is fading… like a computer’s battery after a couple years.Acquiring another...
