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Lots of hype around AI but if you blindly follow templates and send out hundreds of inquiries.. well the results can be very funny to say the least..
Pricing is not easy but it’s so important to get right. You want to avoid leaving money on the tale on the one hand and being uncompetitive by offering too little value for what you price on the other. So though it’s not easy, it’s critical to tie it in with the solutions you provide. As a potential cleaning entrepreneur discovered over a 10 minute coffee conversation.
Pay in Peanut get Monkeys. The reverse of this saying is also true.. Pay your people peanuts and they will be no better than monkeys when dealing with your clients. And that will kill your bottom line or severely crimp your growth.
A Delivery company is facing the stress of rapid growth with concerns about future staffing and capacity and not overdoing it. A sellability / equity mindset will help them cut through the fog and make the decisions that will build both their income and wealth. And give them much better peace of mine while they continue growing the business.
Savvy restaurants will often ask you for your birthday. Why do they do this? Because they know you are likely to celebrate it with your family and friends and so gives them an opportunity to offer you a deal you can’t refuse and to celebrate with them. It’s also a clever way for a business you’d think is a fully retail “eat what you kill” sales type fo company to be able to add predictable and more “recurring” types of sales.
A wow personal experience in an optical shop shows the mindset of a business that puts customer first and which will pay them dividends on their 10 minute time investment – not only by me but by countless others who become referred to them.
I help business owners make their companies sellable but they often are not ready to act on sellability today. But here’s the thing. Starting today on sellability brings you 9 life changing benefits to your business that empowers you to dominate your competitors and make your business much more lucrative and easier to run. How many of these 9 benefits are you currently enjoying today
Many business owners fly blind when it comes to their companies and have little to no idea of how the business is performing daily, weekly or even monthly. They rely solely on bank statements or quarterly financials which can hide dangers that can crash the business.
Ever seen someone who hasn’t really grown up. You can often spot them with the bad style and ill fitting clothes. A business that doesn’t put in paths of growth often looks like one of these people who never grew up. And it’s not very attractive in either case.
Swiss Army knives are the epitome of practicality and a must have when going on a camping trip. But for business owners, trying to be a solution for everyone by offering a bit of everything is a recipe for disaster. You often end up offering nothing to anyone. Read more and find out where the real riches are.. If you know the cliché you know the answer.
Although it can be preached incessantly and annoyingly, the culture of your business should never be discounted or ignored. It determines whether you have a business that can grow on all cylinders or you have a business that might grow but at the same time spawns tough and effective competitors by staffing them with your employees after driving them out. One owner learned the hard way when to save $3,000 he ended up saving a competitor and transforming them into a multi-million dollar business.
Champions vs Losers in Professional sports across the years isn’t always about the best players. It’s often about the best systems to develop the best players year in and year out. It’s the same with companies. The perennial winners have the systems in place to make the business independent and valuable.
Replenish the soil is obvious to many farmers and gardeners today but was a revolutionary discovery in the late 19th century that not only revolutionised agriculture but whose principle of diversification and not relying on one market or customer is key business advice for today.
How is your capacity to scale up and grow the business? Are you fully tapped out today or could you handle more without having to invest more money or hire more staff. Which do you think is more attractive to potential investors and to your day to day existence?
The Numbers is something every Business Owner owns 100% but which is often pushed away or neglected. That only only affects a future sale but the PNL and cash you put in your pocket today.
Michael Jordan’s experience in the NBA is a great lesson for entrepreneurs on the struggles that come from trying to be a 1 man team and the rewards of employing a system that allow you to dominate and accomplish your goals and misson.
It’s funny how often governments wrap up initiatives by claiming a benefit to something everyone supports so that no one dares oppose the absurdity of what they are proposing. Wales is following this rulebook for a drive like a turtle law. In business, it’s often used to manipulate us – especially business owners. Stay aware and empower yourself to set the parameters when someone tries to pitch or sell you something.
The late Jim Camp who was a master negotiator always taught the importance of knowing your mission and purpose and being able to live in someone else’s shoes when in talks. He stressed the importance of building a vision as the opening quote shows here and the business lesson it can provide.
Some customers can sense a business owner is desperate to sell whatever he offers and they take advantage by demanding unreasonable discounts or making false promises of big riches beyond the horizon – if only they cut them a deal today. Learn how to avoid these zombies and put your business on a strong and sustainable growth path.
Avoid Prospects who demand unwarranted discounts as some sort of personal entitlement for them. It’s essential to differentiate between genuine requests and those who seek to undervalue your worth. Don’t let “Discount Zombies” haunt you.
As we become experts in what we do we can fall into a common trap. Treating prospects and customers as children because they are not a proficient in whatever niche we specialise. It can drive away lots of good customers…
Many business owners take the shortcut and use their tax description to describe to prospects what they do. That ends up commoditising them, opening them to the “google slap” (where prospects go on google and find thousands of others who do the same thing for cheaper) and putting them at the mercy of price wars and bad attitude clients. See how one conversation changed my client from this fate to something much better…
Trying to grow your business and do everything yourself? Good luck….
In this last restaurant we see how an owner’s personal attitude can drive the culture and ultimate success or failure of his business. How the “brand”of his business is tied up in how he presents himself to his potential customers.
I’m in Greece this week and will highlight some observations I see from different F&Bs that have customer experience and underlying business value lessons for all types of businesses. In the second one we have the most successful restaurant on the strand. Every day lunch and dinner he has full tables. And it stems from providing consistent high quality experience from the passerby to the final bill payment. An experience that gives him a constant stream of repeat patrons and others referred by friends or the high reviews.
I’m in Greece this week and will highlight some observations I see from different F&Bs that have customer experience and underlying business value lessons for all types of businesses. In the first one, we have a nice owner and a nice clean place but it’s sabotaged by confused messaging of what it is and some very awful pictures and inaccurately paint a low quality vision of what to expect inside.
Trying to grow the business on the back of monkeys? By investing in your employees, you’ll not only improve productivity but also attract the best new talent to continue driving the growth of the business.
What is the most effective way to sell a new product or service to your customers? Listen to them, find their pain and needs and then design the product or service. Most do it backwards and then find themselves struggling to find an audience for what they created. Learn the formula from direct marketing to know what to priortise and when.
Today the lesson is how to organically grow the business by leveraging an overlooked asset… your existing customer base and unlock the key to how most successful businesses were able to scale and grow.
Pricing is an overlooked and powerful lever of growth but it’s often determined incorrectly or unnecessarily limited.
Most businesses chase transactions.
Smart ones? They build cult followings.
I just watched a beachside restaurant out-earn, outlast, and out-love its competition — without slashing prices or begging for tips.
Here’s what they really sell… and what your business could be missing.
One seafood restaurant in Greece raised prices — and still packed every table.
The others? Empty chairs and desperate staff.
Here’s the small decision that made the difference — and how it applies to your business today.
He had 18 staff, $4M in revenue, and not enough cash to pay himself right.
The problem wasn’t growth.
It was margin starvation — and it nearly sank him.
Find out what we did (and what most owners avoid until it’s too late).
“I think we’re selling to the wrong people…”
That’s what Mark told me over coffee.
He was burned out, buried in support tickets, and wondering why all the growth efforts were going nowhere.
He didn’t need a new product.
He just needed to fire the wrong clients.
Here’s what happened next.
What if your most profitable move was firing your biggest client?
That’s what Rebecca discovered.
One client was draining her energy, hijacking her time, demanding discounts, and blaming her for everything.
She was terrified to cut the cord.
45 days later?
– 3 new clients
– Higher profit margins
– More energy
– And peace she hadn’t felt in years
Sometimes subtraction is the real multiplier.
A beachside restaurant went to war with the club next door.
They got what they wanted… but lost everything in the process.
A cautionary tale about envy, strategy, and why scarcity thinking kills.
What if the reason you’re burned out isn’t your workload — but your customer base?
Sam thought he wanted to sell.
What he really needed was a better client mix.
Read what happened when we changed just one thing
Is your business bleeding — but no one will tell you?
Referrals down? Customers ghosting? Team afraid to speak up?
This isn’t about “improvements.”
It’s about brutal truths.
And whether you’ve built a real business — or just a house of silence.