Our Daily Blog

George smoking a cigar and a beer after successful delegation
Business Value
George Sotiropoulos

Daily Email and Post 450

Today marks a milestone – my 450th daily post and email.
Sharing these insights is my way of helping you level the business playing field.
Why daily? Because each day brings new ideas that can make a difference now, not next week.
These emails connect us, offering value without collecting a dime.
Here’s to your success.

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Beautiful designed lounge with an amazing view
Business Value
George Sotiropoulos

Can You Charge a Premium in a Commodity Market?

Last week, we explored how to avoid the constant pressure to lower prices and still thrive. Vance Morris, with his carpet cleaning business, defies the odds by charging much more than his competitors in a commodity market and gaining a loyal base of repeat customers. How does he manage this in such an environment where everyone else tries to undercut each other on price? Stay tuned to learn more

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kids in a desert school under the hot sun.
Business Value
George Sotiropoulos

Business Lessons from a School that Makes Parents Sweat

As I parked my car in the scorching 44°C(111.2°F) heat, I realised how much customer experience and value matter.

My daughter’s school? A logistical nightmare:

* Staff hogging all the good parking spots.

* Gate farthest from where we park.

* No access to the air-conditioned buildings.

* A sun-soaked trek to the car with my daughter.

It felt like a fire walk and sauna every day.

But the new school next door? A dream:

* Ample parking for everyone.

* Convenient, central pickup and drop-off.

* A welcoming lobby with a café for parents.

They’re already full with a waiting list, and they haven’t even opened yet.

Curious how these lessons apply to your business?

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mickey mouse on a yacht in Greece
Business Value
George Sotiropoulos

Why Disney Can Charge Double and Be Worth Every Penny

Ever wonder why Disney can charge twice as much as Six Flags but still have people lining up to spend? It’s not just about the rides. Imagine stepping into a world of magic, where every meal, every souvenir, and every experience is crafted to perfection. Curious about what sets Disney apart and how you can apply these secrets to your own business? Stay tuned, and discover the magic behind the strategy.

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Business Value
George Sotiropoulos

The Mouse and Your Business

Who knew a Mouse could teach us about achieving business freedom? The magic keeps us coming back, eager to spend more for that unforgettable experience. Curious about how you can apply these lessons to your own business? Join us this Wednesday at the Profit and Dine Differentiation Dinner..

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man in expensive suit begging for money
Business Value
George Sotiropoulos

Why “Cheap” Costs You More…

Feeling frustrated by constant pressure to reduce your prices? This story unveils the power of differentiation and how it can make your business immune to blackmail from Discount Zombies. Discover the key to standing out and maintaining your value. Stay tuned for insights that could transform your approach to pricing and competition.

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Business Value
George Sotiropoulos

Key Insights from our Online Differentiation Workshop

Did you miss our recent workshop on standing out in a crowded market? Don’t worry! Here’s a quick recap of the key insights and actionable strategies we covered. Dive in to see how understanding and leveraging customer desires can transform your business. Plus, join us for a deeper dive at our live session in Dubai this Wednesday!

Read on for more details.

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