Our Daily Blog

caveman using a computer
Business Value
George Sotiropoulos

From the Cave to the Flip Board

Do you know what the job of your brain is?
It’s a question marketing expert Alex Manossian asked me when I told him about our delegation workshop.
And the answer was not what you expect.
But the answer clarifies how you should feel after delegation and so you know where it is working or not.
Read to find out more

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Assessment graph and pen
Business Value
George Sotiropoulos

The $312K Assessment

Imagine earning what amounts to a $480 million annual salary in just one hour. This isn’t just a hypothetical scenario; it happened to Rebecca after a 60-minute business value assessment.
Initially, an offer was made to take over her small, seemingly insignificant business for free, in exchange for a good salary. Instead of accepting this undervaluation, we conducted an in-depth review of her business. In less than an hour, Rebecca discovered the true value of her business and identified strategies to enhance its worth even further.
The result? Three weeks later, the same person who undervalued her business came back with not only a 25% higher salary offer but also agreed to pay $312,000 for the business itself.
This story is a powerful reminder of knowing your business’s worth and the transformative impact of professional assessments.

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victorious business woman in the Gladiator Arena
Scaling the Business
George Sotiropoulos

Too Many of you in our Market

I was told that starting a new trading desk in an already crowded market is a lost cause. But what if the existing service providers aren’t satisfying the traders? Here I share how I successfully opened a thriving trading desk and ignored the naysayers by directly addressing unmet needs.
And I learned that from an ex-manager who dared to challenge a market dominated by one player. His approach, focusing on what traders were truly unhappy about, led to significant changes in market share and opened up new opportunities.
Explore how questioning the usual, understanding real customer frustrations, and delivering clear, targeted solutions can make a difference even in “saturated” markets.

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old sucessful happy couple
Business Value
George Sotiropoulos

Does Your Business Make Your Face Red?

Navigating the world of business can often feel like the early days of dating—fraught with hesitations, uncertainties, and the fear of taking the wrong step. In my latest article, I draw parallels between the fears of rejection in dating and the daunting challenges of business ownership. From embracing authenticity to building genuine connections, I share insights on overcoming these fears to not only find love but also to succeed in business. Dive into the full article to discover how embracing your true self can be the key to both personal and professional fulfillment.

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Business Value
George Sotiropoulos

One is the dangerous number you’d ever know (in your business).

Running a business can feel like a solo mission. Decisions rest on you and the results aren’t always immediate. Here’s the hard truth: relying on one big client, one main supplier, or one key employee is playing with fire. It’s a risky business move that can turn your hard work to smoke overnight.

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Business Value
George Sotiropoulos

Top 10 Delegation and Networking Challenges

Meet “George Business Advisor,” the AI I’ve created to tackle the real-world issues SME owners face in delegation and networking. Curious about what George thinks are the top 5 challenges in each area? You might be surprised by his insights!
1️Trust and empowerment in delegation
2️ Building genuine, meaningful connections in networking
…and many more!
I’d love to hear your thoughts on George’s advice! (Ask me for the direct link to chat with him ).

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Business Value
George Sotiropoulos

Finding the Fortune in the Business

“The fortune is in the follow-up.” That was the game-changing advice Tracey Currell shared with me during our initial Zoom call in late 2022. As I became a member of Introbiz UK from Dubai, Tracey’s approach to networking resonated deeply—it’s about genuinely helping others, not just swapping business cards.
Contrast this with the frenzied exchange at typical networking events, which can feel more like a scramble than meaningful interaction. That’s why I’m thrilled to announce that Tracey will share her insights on authentic networking at our Sophiall Profit and Dine Workshop and Cigar Experience Mastermind on April 24th.

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Business Value
George Sotiropoulos

Rolling the Rock up Repeatedly in your Business

Ever heard the story of Sisyphus, endlessly pushing his boulder uphill? Imagine meeting his modern counterpart—a hardworking architect in Dubai juggling offices and mired in micromanagement, sacrificing his personal life to watch every keystroke of his team.
Discover how a simple conversation revealed the real boulder he was pushing: the inability to trust and delegate. Learn why mastering these skills can transform relentless toil into effective leadership and free up precious time.

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