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Our Daily Blog

An Accountant who is a Clown
Customer Experience
George Sotiropoulos

From Clowns to Common Sense Growth and Profits

Trying to grow the business on the back of monkeys? By investing in your employees, you’ll not only improve productivity but also attract the best new talent to continue driving the growth of the business.

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Customer Experience
George Sotiropoulos

Listen and Then Make Something New

What is the most effective way to sell a new product or service to your customers? Listen to them, find their pain and needs and then design the product or service. Most do it backwards and then find themselves struggling to find an audience for what they created. Learn the formula from direct marketing to know what to priortise and when.

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Upscale office
Business Value
George Sotiropoulos

Scaling Through Loyalty

Today the lesson is how to organically grow the business by leveraging an overlooked asset… your existing customer base and unlock the key to how most successful businesses were able to scale and grow.

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Upscale office
Business Value
George Sotiropoulos

Pricing Your Growth

Pricing is an overlooked and powerful lever of growth but it’s often determined incorrectly or unnecessarily limited.

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Business Value
George Sotiropoulos

Prepare and Win Due Diligence

We touch on due diligence today and the uncomfortable questions you can head off by preparing from today and turning a painful process into a beneficial one.

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business man walking a tightrope over a city
Business Value
George Sotiropoulos

A Game of Inches and Fate

Buying a business is akin to a game of inches – it’s the fine details that can make or break the deal. Scrutinize your contracts, work on your growth paths, and be prepared for tough negotiations. Don’t let a few oversights cost you a potential sale. It’s not just about getting to the end zone, it’s about ensuring every yard is fought for and won

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business man with helmet and covered in mud...
Business Value
George Sotiropoulos

Same Business Play and Pray for Better

In 1985, the Chicago Bears learned the hard way that you can’t run the same play repeatedly and hope for different results. A striking parallel to an owner who kept spinning the wheel, hoping buyers would overlook his over-involvement in the business. Like in the game of football, businesses thrive on the right fundamentals and the ability to adapt. Are you making the necessary adjustments or sticking stubbornly to the same play?

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boy sitting in front of a ferrari
Business Value
George Sotiropoulos

Daddy Buy Me a Business or a Ferrari

my first M&A deal taught me a lot and especially how character can make or define success. A spoiled son decides to play in the big leagues and learns quickly the ball flies pretty fast and can be pretty hard. He hesitates and costs him millions.

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An Accountant who is a Clown
Business Value
George Sotiropoulos

It’s Too Hard… Have Him go Away!

what happens when you build a real business and you want to retire and sell but allow one function to fall short because its leader is incompetent or lazy… same as what happens when you fumble the ball on the goal line every down….

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business men lined up on football field wearing pads.
Business Value
George Sotiropoulos

I Want That Inch

The Movie Any Given Sunday was famous for highlighting the battle for inches on both the football field and life. From personal experience I can tell you the inches look deceptively simple and often it’s just a few that separates the consistent winners from the losers. This week we’ll go into more detail on why that’s the case in business.

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busy woman who missed a bus
Business Value
George Sotiropoulos

Too Busy to Invest in Success?

In the story with David and Nathan, David was having an “affair’ with his business by being so busy in day to day thankless tasks that he was neglecting growing the company and his own family. In my experience, several owners who were too busy to invest 20 minutes in finding out the strengths and risks in the underlying value of their business are no longer in business today. It’s not a coincidence.

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couple at a table
Business Value
George Sotiropoulos

Lusting After Predictability

In the story with David and Nathan, David says in passing he stepped away from a recurring revenue opportunity because he was focused on potential costs. In Business, predictability is sexy. You don’t want your business to come off as challenging, volatile, and a “bad boy”.

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customers dressed as pimps in pink
Customer Experience
George Sotiropoulos

Customers in Pink Cadillacs

in the story with David and Nathan, David is allowing himself to take his eyes off his business by indulging the wishes of a customer that has become too big. You don’t want to be at the mercy of a big whale of a customer or it can evaporate your business in a second or keep you up at night worrying about it..

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Business Value
George Sotiropoulos

Sword Fighting with no Arms

in the story with David and Nathan, David had his “black knight” Jack, who is destroying the value of David’s business by being completely inept in his finance role. It’s an unforced error and 100% avoidable. It just requires a commitment to producing and providing high quality financial reporting.

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call centre made of chickens
Customer Experience
George Sotiropoulos

Outsourcing the Customer Experience

in the story with David and Nathan, Nathan started by how David’s poor customer experience from outsourcing is destroying the value of his business. Some metrics in this article make Nathan’s point pretty clear…

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business man who looks like luke skywalker.. he found the uncomfortable truth...
Business Value
George Sotiropoulos

The Master Thief in your Business – Finale

In the world of business, the real thief may not always be who you expect. David finds out finally the uncomfortable truth – that the thief jeopardizing his company’s value and his family’s future is closer than he thinks.

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Business Value
George Sotiropoulos

The Math of Being Sellable

The stakes are high if you plan to sell your business one day. Below is a case study of someone who did everything right when it came to making her business a sellable asset except for one area she wanted to save a couple of dollars …

And the math shows the benefits and costs of enhancing and neglecting the value of your business.

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Business Value
George Sotiropoulos

3 Key Steps for Owners to Sleep at Night

The key to restful sleep as a business owner….

Keep delivering on your promises to customers and suppliers, and continue to provide excellent service and uphold your reputation in the marketplace.

In short, transform your business into a premium, sellable asset that will secure your legacy and provide you with peace of mind.

Call me if you need help doing it.

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Uncategorized
George Sotiropoulos

Opportunity of a Lifetime this Weekend?

Met a guy this weekend who was a total hustler but a bit out of his league trying to raise 50% investment. However, he did provide a reminder that we should ensure we walk the walk.. instead of just talk the talk…

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Business Value
George Sotiropoulos

Dead Parrots and your Business

So if the parrot is dead…it’s dead. Be honest, be transparent, and focus your energy on highlighting your growth paths and potential, your unique assets that help you stand out and justify a premium to buy or invest in you.

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Business Value
George Sotiropoulos

Speed Up the Cash

Sarah turned her business around with four simple, yet powerful, strategies – pricing adjustments, expense management, speeding up payments, and smart leasing. Now, she’s not just staying afloat but growing, all while increasing her company’s value. It’s amazing what strategic cash flow management can do

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Uncategorized
George Sotiropoulos

The Hidden Danger in Any Business

Just like our hearts and circulatory system, our businesses need a healthy cash flow to survive, grow, and thrive.

Take Sarah, a bakery owner who struggles with negative cash flow, often scrambling to cover expenses and worrying about future payments.

If you wish for a more profitable, predictable, and enjoyable business that’s ready for future investment or sale, cash flow management is a must.

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Business Value
George Sotiropoulos

A Cessna and a Different Fate

Expect the Unexpected. Even the best of plans can sometime become undone, and a lifetime of building a dream end up in completely unexpected ways. Read the story of Thomas, Amelia and an ill-fated flight but a better ending because Thomas Prepared.

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Business Value
George Sotiropoulos

A Cessna and Fate

Expect the Unexpected. Even the best of plans can sometime become undone, and a lifetime of building a dream end up in completely unexpected ways. Read the story of Thomas, Amelia and an ill-fated flight…

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Business Value
George Sotiropoulos

Fur Baby – Fur Get Profits

Don’t fall for emotional marketing tricks that make you feel good but end up costing you. We’ve all been there as business owners, so let’s stay grounded and protect our success.

Let’s share a reality check as business owners and shield our hard-earned success from those too-good-to-be-true pitches

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Business Value
George Sotiropoulos

WHO is your Market?

Sometimes, a single piece of information can shift your entire perspective and transform how you have been running your business. Discover how understanding one crucial concept can make all the difference – especially if you feel things have become more challenging recently.
Curious to know more? Stay tuned to uncover this vital insight that could bring some much needed success.

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George smoking a cigar and a beer after successful delegation
Business Value
George Sotiropoulos

Daily Email and Post 450

Today marks a milestone – my 450th daily post and email.
Sharing these insights is my way of helping you level the business playing field.
Why daily? Because each day brings new ideas that can make a difference now, not next week.
These emails connect us, offering value without collecting a dime.
Here’s to your success.

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Beautiful designed lounge with an amazing view
Business Value
George Sotiropoulos

Can You Charge a Premium in a Commodity Market?

Last week, we explored how to avoid the constant pressure to lower prices and still thrive. Vance Morris, with his carpet cleaning business, defies the odds by charging much more than his competitors in a commodity market and gaining a loyal base of repeat customers. How does he manage this in such an environment where everyone else tries to undercut each other on price? Stay tuned to learn more

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kids in a desert school under the hot sun.
Business Value
George Sotiropoulos

Business Lessons from a School that Makes Parents Sweat

As I parked my car in the scorching 44°C(111.2°F) heat, I realised how much customer experience and value matter.

My daughter’s school? A logistical nightmare:

* Staff hogging all the good parking spots.

* Gate farthest from where we park.

* No access to the air-conditioned buildings.

* A sun-soaked trek to the car with my daughter.

It felt like a fire walk and sauna every day.

But the new school next door? A dream:

* Ample parking for everyone.

* Convenient, central pickup and drop-off.

* A welcoming lobby with a café for parents.

They’re already full with a waiting list, and they haven’t even opened yet.

Curious how these lessons apply to your business?

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mickey mouse on a yacht in Greece
Business Value
George Sotiropoulos

Why Disney Can Charge Double and Be Worth Every Penny

Ever wonder why Disney can charge twice as much as Six Flags but still have people lining up to spend? It’s not just about the rides. Imagine stepping into a world of magic, where every meal, every souvenir, and every experience is crafted to perfection. Curious about what sets Disney apart and how you can apply these secrets to your own business? Stay tuned, and discover the magic behind the strategy.

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Business Value
George Sotiropoulos

The Mouse and Your Business

Who knew a Mouse could teach us about achieving business freedom? The magic keeps us coming back, eager to spend more for that unforgettable experience. Curious about how you can apply these lessons to your own business? Join us this Wednesday at the Profit and Dine Differentiation Dinner..

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man in expensive suit begging for money
Business Value
George Sotiropoulos

Why “Cheap” Costs You More…

Feeling frustrated by constant pressure to reduce your prices? This story unveils the power of differentiation and how it can make your business immune to blackmail from Discount Zombies. Discover the key to standing out and maintaining your value. Stay tuned for insights that could transform your approach to pricing and competition.

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Business Value
George Sotiropoulos

Key Insights from our Online Differentiation Workshop

Did you miss our recent workshop on standing out in a crowded market? Don’t worry! Here’s a quick recap of the key insights and actionable strategies we covered. Dive in to see how understanding and leveraging customer desires can transform your business. Plus, join us for a deeper dive at our live session in Dubai this Wednesday!

Read on for more details.

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