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Our Daily Blog

Business Value
George Sotiropoulos

Transparency, Trust and Consistency

Being transparent helps you build trust with potential customers, and that trust leads to more sales. Be honest and ethical about your pricing and be transparent in your communications. It will build trust and pay off in multiples down the road.

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Uncategorized
George Sotiropoulos

When Roadworks and Customer Experience Collide

Caption:
Are you tired of being put on a detour by businesses that neglect your needs for their convenience? From roadworks to customer service, it seems like detours are all around us. But it doesn’t have to be this way.

Here we explore how businesses can avoid putting their customers on a detour and provide a better experience.

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Business Value
George Sotiropoulos

Being Savvy And Knowing What Solutions to Avoid

As you know it pays to be savvy. Don’t be afraid to ask questions before committing yourself and make sure you understand all the details involved before signing on the dotted line.
Evaluate each potential solution thoroughly and don’t let yourself get taken advantage of by current stresses or “emergencies”. With a little bit of research and common sense, you’ll be able to spot bad solutions from miles away — saving yourself time, money, and frustration in the process.

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Business Value
George Sotiropoulos

5 Tips To Both Grow Your Business And Make It More Sellable

Caption: Here are five suggestions you will want to follow as you look to scale your business and avoid the common pitfalls many other entrepreneurs make.
• The right team to help you grow
• Developing a clear mission statement and goals
• Investing in the right technology to automate processes
• Making smart investments in advertising
• Creating systems of accountability for your team

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Uncategorized
George Sotiropoulos

Sun, Umbrellas and Community

This is my observation on the video I posted yesterday.
I talk about how community came through loud and clear and how that will be a competitive differentiator for 2023.

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No Umbrellas and All Talk

Hey everyone,

I found a digital copy of a home video from 1988 that captures a coming of age summer in Greece. It’s a glimpse of a world that no longer exists, with sun, sand, and carefree conversations.

It reminds me of how much has changed since then, with technology dominating our lives. But it also transports me to a time when we were young and carefree.

Watch the video and let me know your thoughts. I have an insight for business in 2023 that I’ll share later.

Looking forward to hearing from you.

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Business Value
George Sotiropoulos

Day 2 Common Mistakes Businesses Make – And Solutions for Them..

You can’t please everyone and if you try you will have a business that finds it hard to attract anyone. It’s a common mistake and one I see often as well as when a company has no idea how much it costs them to acquire a customer and ends up spening too much or too little on their marketing.

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Business Value
George Sotiropoulos

Advantages of Owning a Sellable Business

None of my friends growing up in Chicago wanted to end up owning their parent’s restaurant for one main reason – the restaurant was not a sellable business as it was too reliant upon the owners.
So owning a sellable business makes a lot of sense even if you don’t intend to sell anytime soon. It’s more predictable, earns higher profits, it’s more valuable, and ultimately gives you more freedom and enjoyment in running the business.

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No Coke .. Pepsi

As you know, owning a business can be “exciting” but it requires hard work, often long hours, perseverance, and the dedication to turn your dream

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Business Value
George Sotiropoulos

150 .. Time to Take Stock..

As I celebrate my 150th daily email, let’s celebrate wins and reflect on where you could improve as you prepare for the next week. Prioritize tasks, meet deadlines and take care of yourself. Reflecting and planning are game-changers for business success.

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Scaling the Business
George Sotiropoulos

7 Quick Steps…

Working smarter, not harder, is the key to driving growth and saving time. We touch on 7 of these:

1. Streamline processes to cut out waste and save time.
2. Delegate tasks appropriately and have a solid strategy in place.
3. Outsource tasks that aren’t your forte to free up time and deliver a better product.
4. Reassess goals and priorities every 6 months to ensure you’re on the right track.
5. Use data to your advantage to measure progress and plan ahead.
6. Don’t rely on guesswork – measure and track KPIs.
7. Focus on working smarter, not harder.

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Scaling the Business
George Sotiropoulos

What The…..?

Failing to consider context can have serious consequences, ranging from hasty hiring decisions to flawed business strategies.

I know this firsthand, as it almost cost me my job years ago. I didn’t fully understand the company’s structure and the roles of those in positions of power.

Today, I see countless unforced errors that could have been avoided with a little more attention to context.

So, it’s crucial to ask yourself:
are you keeping the context in mind when making decisions for your business?
Do you have a clear understanding of why you’re in this business?
Are your decisions aligning with your “why,” or are they taking you further away from it?

Keep context top of mind to avoid costly mistakes and stay on track towards your goals.

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Scaling the Business
George Sotiropoulos

Easily Overlooked…

it’s easy to get busy and to run a business in a robotic haze or assume your employees are all on the same page with you. And yet it’s often not the case because there is one element missing. An element that if everyone is not on the same page can lead to confusion and disappointment.

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Business Value
George Sotiropoulos

10 Day Sprint – Day 10 – Succession Success

Are you building a successful business but haven’t thought about what happens when you’re ready to move on? This last day in our sprint is all about independent businesses and successful succession planning.

Whether it’s transferring ownership, training potential successors, and communicating your plan to key people, it’s never too early to start planning for the future of your business, your legacy, and your loved ones.

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Business Value
George Sotiropoulos

10 Day Sprint – Day 9 Business Independence

Want to own a business that is independent and can thrive without you? Then learn how to successfully delegate tasks and empower your team to handle the day-to-day operations.

Be free to focus on growing the business while your capable team takes charge of the daily tasks that kept you trapped inside. Learn some secrets to effective delegation, accountability, and decision-making.

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Business Value
George Sotiropoulos

10 Day Sprint – Day 8 – Remove the Roadblocks

Have you grown a business but feel stuck?

Are you working harder and seeing smaller progress like the end of a bad diet or a workout where you plateau?

There are common roadblocks that sneak up on business owners that trap them inside “a job”.

Here we talk about how to identify and ultimately remove them.

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Business Value
George Sotiropoulos

10 Day Sprint – Day 6: Upscaling the Staff

Unleash your small business’s potential with upscaling! Investing in your team’s skills and expertise will help you make more money and stay ahead of the competition.

Evaluate current abilities, target high-impact skills, create tailored plans, and make upskilling continuous.

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Business Value
George Sotiropoulos

10 Day Sprint – Day 4 Speed Up the Cash

Are you looking to grow the business and increase its value without relying on a huge influx of new customers? We tackle that in Day 4 of this sprint.
Start by managing your cash flow like a pro. Here are five tips from creating cash flow forecasts to negotiating favorable payment terms, that can help you optimise your business for growth and success.

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Uncategorized
George Sotiropoulos

10 Day Sprint – Day 3 Keep Your Customers

Want to make more money with your business? Then you need to start focusing on customer retention! Just a 5% boost in customer retention rates can dramatically increase profits – up to 95%, according to research. But how do you achieve lasting relationships with your customers?
Follow our heroine Sarah’s lead: she reached out, asked for feedback and implemented initiatives to enhance the customer experience. The rewards were greater than she ever dreamed of.

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Business Value
George Sotiropoulos

10 Day Sprint – Day 2 – Stagnation

Feeling like your business is stuck in a Groundhog Day loop? Kickstart your growth with these six tips. From tracking your customers, to analysing performance to exploring new markets and targeting audiences, you can break free from stagnation AND unlock the keys to success.

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Business Value
George Sotiropoulos

10 Day Sprint – Day 1: Time Management

Struggling to find the time to both run and grow your business? In Day 1 of our sprint, here are some practical tips and strategies that can help you become a master of time management while making sure you don’t burn out! Follow these simple steps and learn how to unlock the secrets of success – without having to pay top consultants thousands of dollars!

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Business Value
George Sotiropoulos

10 Day Sprint

As we enter the Easter break, why not use this time to freshen up your business strategy? Take part in a 10 day sprint that touches on burning issues such as time management, customer retention, revenue growth and more.

With insights and strategies to implement, you can make sure that your business is well-positioned for success in the future. Let’s get started!

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Business Value
George Sotiropoulos

Who is Your Heir?

Succession planning is key to ensuring the long-term success of your business. As a business owner, it’s important to ask yourself: Who do you trust to take over the reins and lead your business forward? In my latest blog post, I delve into the critical topic of succession planning and share my thoughts on how to identify and groom potential future leaders.

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Customer Experience
George Sotiropoulos

Cringe Email…

As a professional, you should try to engage potential clients and partners effectively.
But sending out crappy, unsolicited emails isn’t the way to do it. Instead of generic messages, take the time to research your recipients and personalise your messages to show that you’re an expert and that you care.
Not only will this increase the likelihood of a response, but improve your reputation and credibility too.

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Business Value
George Sotiropoulos

Easy Payment Terms – More Cash

To save on merchant fees, are you willing to delay payments by months or not even get paid at all? What does it cost you in terms of missed opportunity costs, working capital financing costs, etc?

Once money comes into your business, you have opportunities to invest it in your sales/marketing, service, or other opportunities which have an ROI much greater than 3%.

It’s not about the margin on every transaction, but the ROI and timing of it in your hands

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Scaling the Business
George Sotiropoulos

The Business Owner Commodity Trap

How differentiated are your top 3 services? At a recent Profit and Dine event, I asked participants to rate theirs on a scale from 1 to 100. The answers were surprising, revealing a common issue many businesses face. If you think you’re just another player in a crowded market, there is some real hope to get you out of that quicksand. Discover why some rated their services as a pure commodity and what that means for your business. Click to read the full story and find out more.
Stay tuned for details.

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Group of people doing a workshop on enhancing their business at a sea view restaurant
Business Value
George Sotiropoulos

Business Owners Stand Out and Succeed: Challenge to Success Insights

This week, we undertook a Challenge to Success Exercise for Reg. In just a few emails, Reg received a roadmap to stand out, niche down, and accelerate his business success. He avoided the pitfalls of generic marketing advice and found support from fellow SME owners. That’s why our next Profit and Dine Series will deliver game-changing insights for SME owners. Just 15 minutes can transform your business. Coming in less than 3 weeks.
Stay tuned for details.

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charcoal sketch of a board meeting
Business Value
George Sotiropoulos

3 Points to Help Reg and Any Business Owner Stand Out

Yesterday, we discussed Reg’s challenges with articulating why he’s different and he should be hired on an engagement. Today we go into greater detail on the other key aspect of what makes him stand out in a crowd. How should Reg proceed? What have fellow readers been telling him?

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charcoal sketch of a boardroom with large windows and business meeting
Business Value
George Sotiropoulos

From Corporate to Unique: Help New Business Owner Reg Resonate

Yesterday, we discussed Reg’s marketing profile for his new consulting business and why it was doomed from the start. Today we go into greater detail by starting on the question why someone should hire Reg for an engagement. How should Reg proceed? Share your thoughts, and I’ll pass them along.

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Customer Experience
George Sotiropoulos

Sawing a Hole Under Your Competition

During my MBA studies at the University of Chicago, I learned about “sawing the floor,” a concept where you outmaneuver a larger competitor by exploiting a neglected niche. This strategy helped me launch million-dollar institutional trading desks in London and Dubai. It’s simple in concept but requires clarity and dedicated focus to execute. This approach can transform any small business once you understand your target market’s core desires and effectively communicate your solution.

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Business Value
George Sotiropoulos

How a Bored Date.. Led to Business Success

A disastrous date taught me a vital business lesson: be true to yourself. In business, trying to please everyone leads to mediocrity. Instead, focus on attracting the right audience and repelling those who aren’t a fit. When you’re clear on your purpose and ideal clients, it’s easier to be heard by the right people and achieve powerful results.

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